Senior Social Campaign Strategist

Publicis Global Delivery (PGD); Colombia; On-site; COP 42,000,000 - 66,000,000; Full time

Job summary

Publicis Global Delivery is seeking a Senior Social Analyst L3 to drive global client campaigns, guide team members, and focus on quality while growing with a 5,000+ global workforce. The role emphasizes social media optimization, agency collaboration, and professional growth within PGD.

You will work with international clients, maintain campaign performance, and contribute to strategic digital transformation across teams and platforms.

Qualifications

• Advanced expertise in two or more social platforms (e.g., Meta Ads, Snapchat Ads, Pinterest Ads, TikTok Ads, LinkedIn Ads, Reddit, Sprinklr).
• 1–3+ years of experience in digital marketing platforms, campaign management/optimization, or digital media operations.
• Experience implementing and monitoring digital marketing campaigns.
• Intermediate Excel knowledge.
• English level B2+ or higher.
• Strong results orientation and attention to detail.
• Analytical mindset with client-focused approach.
• In-depth knowledge of social platforms and media landscape.

Responsibilities

• Work with US or Europe agencies to activate, monitor, and optimize social campaigns for global clients.
• Identify client growth opportunities and drive actions to realize them.
• Assist in Social and Digital Media training sessions.
• Grow and help others succeed within PGD.
• Oversee development and adherence to social media best practices.
• Plan personal development and continue career growth at PGD.
• Develop and maintain client relationships through exceptional service.
• Provide recommendations and optimization strategies aligned with client objectives.

Skills

Social platforms expertise

Campaign management

Excel

English B2+

Analytical skills

Teamwork

Client orientation

Digital branding knowledge

Tools

GCM

Sizmek

Marin

Kenshoo

4C

Job description

Publicis Global Delivery is seeking a Senior Social Analyst L3 to drive global client campaigns, guide team members, and focus on quality while growing with a 5,000+ global workforce. The role emphasizes social media optimization, agency collaboration, and professional growth within PGD.

You will work with international clients, maintain campaign performance, and contribute to strategic digital transformation across teams and platforms.