Paid Social Analyst

Publicis Global Delivery (PGD); Bogotá; Presencial; COP 112.566.132 - 187.610.221; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Employee engagement activities

Technical trainings

Soft skills development

Access to online libraries

E-learning platforms

Coaching support

Descripción de la vacante

A leading global marketing firm is seeking a Senior Talent Acquisition to oversee social campaigns across various platforms. You will be responsible for ensuring quality deliverables, optimizing campaign performance, and maintaining client communications. The ideal candidate is experienced in digital marketing and eager to develop within a dynamic global team. This full-time position offers numerous growth opportunities and employee engagement activities.

Formación

• Experience in leading digital campaigns for various social platforms.
• Strong focus on quality and campaign performance.
• Eagerness to grow within a global company.

Responsabilidades

• Setup and manage social campaigns according to guidelines.
• Conduct weekly calls with internal stakeholders on performance.
• Monitor health of campaigns and optimize strategies.
• Ensure quality of deliverables and troubleshoot issues.
• Communicate daily with clients and report operational issues.
• Identify growth opportunities and document best practices.

Conocimientos

Digital campaign management

Cross-team communication

Analytical skills

Social media platforms expertise

Descripción del empleo

Senior Talent Acquisition | Recruitment Strategy & Leadership | Driving Business Growth Through People

Publicis Global Delivery is the talent powerhouse of Publicis Groupe, the largest global communications group. We make sure to hire, boost and develop the best people worldwide to deliver outstanding work for the most prominent clients within the Groupe.

In LATAM, we are over 1,700 passionate employees that love to push boundaries and drive innovative solutions. If you are a risk-taker and love to develop intrepid ideas, PGD is the place for you.

We Move People, and People Move Us!

Job Description

We are looking for a Social Analyst L2 who led digital campaigns for the assigned advertisers (billing support, setup, taxonomy creation, monitoring, optimization, and reporting) for multiple social platforms such as Facebook, Instagram, Snapchat, Twitter, TikTok, LinkedIn, Pinterest, and Reddit.

The ideal candidate has independence and focus on quality and is eager to grow together with more than 5.000 employees of Publicis Global Delivery in the world. If you are passionate about digital transformation, cross-team communication, and the digital ecosystem, we are looking for you!

Responsibilities

• Setup social campaigns, within each required platform, following agency and advertiser guidelines.
• Run weekly status calls with internal stakeholders providing performance and pacing strategies.
• Monitoring the health of your campaigns, ongoing optimization efforts to meet campaign objectives, including daily management of campaign budgets, website conversions, bid management, and ad creative based on performance history and the client’s objectives.
• Ensuring the quality of deliverables and campaign set up within the social media platforms.
• Proactively makes suggestions and troubleshoots issues.
• Maintain daily communication with the client’s campaign managers.
• Report any issues that can spark within the operation promptly.
• Deliver recommendations, execution & analysis of beta tests, new platforms, optimization strategies and vendors.
• Assist to Social and Digital media training sessions and complete the required certification and updates.
• Connect daily with global account team over email, IM and/or video conference as necessary to ensure flawless execution of deliverables.
• Proactively identify growth opportunities and regularly communicate them to client.
• Help develop documentation of best practices for improving operational efficiencies within the team and the group.
• Keep abreast of industry trends through advertising and media journals and recognized marketing source.
• Generate powerful insights that add value to campaign performance and focus on better results.

Additional information

• Employee engagement activities and events
• Technical trainings, soft skills development, technical certifications, access to online libraries and e-learning platforms
• You will have a coach that will support and help you grow
• Level up Program

Seniority level

• Associate

Employment type

• Full-time

Job function

• Marketing and Advertising

Industries

• Marketing Services

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