Senior Retail Marketing Manager – In-Store Growth

Samsung; Bogotá; On-site; COP 90,000,000 - 180,000,000; Full time

Benefits offered by this job

Comprehensive health and wellness

Professional development opportunities

Global networking and collaboration

Job summary

Samsung Electronics in Bogotá seeks a TV Retail Marketing Manager to drive store performance and partnerships. The role focuses on retail analytics, mapping, and product display optimization to maximize ROI across top retailers. The candidate should lead branding at POS with strong execution discipline and measurable outcomes.

The position is permanent, full-time, on-site, and requires English proficiency and leadership capabilities to coordinate cross-functional teams in a dynamic market.

Qualifications

• Bachelor’s degree in a related field.
• 8+ years of experience in strategy and POS execution, Vendors control, KV development and execution.
• Budget Management according to target and ROS of activities.
• Experience training sales teams on product strategy, key selling points, and product differentiation.

Responsibilities

• Analyze store sales data to identify low performing KPIs and propose collaboration to retailers.
• Perform retail mapping to select stores with highest growth potential for ROI.
• Determine suitable products to display in stores based on retail mapping and sales characteristics.
• Lead brand strategies at the point of sale to drive sell-out with focus on execution and measurable results.

Skills

Retail analytics

Retail mapping

Sales strategy

Leadership

Communication

English proficiency

Education

Bachelor’s degree in industrial engineering, Business Administration, International Business, or a related field

Job description

Samsung Electronics in Bogotá seeks a TV Retail Marketing Manager to drive store performance and partnerships. The role focuses on retail analytics, mapping, and product display optimization to maximize ROI across top retailers. The candidate should lead branding at POS with strong execution discipline and measurable outcomes.

The position is permanent, full-time, on-site, and requires English proficiency and leadership capabilities to coordinate cross-functional teams in a dynamic market.