Retail Marketing Lead - Global Tech Brand (Bogotá)

Samsung Climate Solutions; Bogotá; On-site; COP 100,000,000 - 140,000,000; Full time

Benefits offered by this job

Comprehensive health and wellness 프로그램

Professional development opportunities

Global networking and collaboration

Job summary

Samsung Electronics Bogotá unit seeks a TV Retail Marketing Manager to drive store-level sell-out and premium product upselling across Colombia. This permanent, full-time on-site role reports to the regional marketing lead and requires strong leadership and deep experience in POS execution.

You will analyze store performance, optimize SKU mix, train sales teams, and manage brand presence at the point of sale to deliver measurable results.

Qualifications

• Bachelor’s degree in industrial engineering, Business Administration, International Business, or a related field.
• At least 8 years of experience in strategy and POS execution, Vendors control, KV development and execution.
• Budget management according to target and ROS.
• Promoters team training and reducing promoter turnover; develop channels strategy with PM heads.
• Experience training sales teams on product strategy, key selling points, and product differentiation.
• Experience implementing brand strategies at POS to drive sell-out with focus on execution and measurable results.
• Strong leadership and communication skills and a results-oriented mindset.
• English proficiency.

Responsibilities

• Analyze store sales data to identify KPIs and collaborate with retailers.
• Carry out retail mapping to select stores with highest growth potential.
• Determine most suitable products to display in stores based on mapping and sales characteristics.
• Manage inventory and optimize SKU mix to reduce obsolescence.

Skills

Leadership

Communication

Strategic planning

English proficiency

Education

Bachelor’s degree in industrial engineering, Business Administration, International Business, or related field

Job description

Samsung Electronics Bogotá unit seeks a TV Retail Marketing Manager to drive store-level sell-out and premium product upselling across Colombia. This permanent, full-time on-site role reports to the regional marketing lead and requires strong leadership and deep experience in POS execution.

You will analyze store performance, optimize SKU mix, train sales teams, and manage brand presence at the point of sale to deliver measurable results.