Strategic Segment & Customer Marketing Leader

Phoenix Contact Canada; Milton; On-site; CAD 100,000 - 150,000; Full time

Job summary

Phoenix Contact Canada in Milton, Ontario seeks a Strategic Segment & Customer Marketing Manager to drive market-led growth across priority industries. You will translate customer insights into targeted messaging, ABM programs, and go-to-market strategies that elevate Phoenix Contact as a trusted solutions partner.

Collaborating with Sales, Product Management, Engineering and partners, you’ll develop persona-based narratives, measure program impact, and shape demand-generation initiatives that

Qualifications

• Bachelor's degree in marketing or related field required; MBA an asset.
• 5–8 years of progressive B2B marketing experience.
• Experience in industrial automation, electrical, manufacturing or related industries is preferred.
• Strong ABM and customer engagement experience required.
• Ability to translate complex technical concepts into value propositions.

Responsibilities

• Develop strategic marketing plans aligned with growth objectives.
• Lead ABM initiatives for high-value accounts and strategic growth opportunities.
• Create persona-based messaging and customer narratives.
• Collaborate with Sales, Product Management, Engineering and partners to align marketing efforts.
• Measure program impact and optimize demand-generation initiatives.

Skills

B2B marketing

Strategic planning

ABM

Market development

Cross-functional collaboration

Customer messaging

Data-driven marketing

Education

Bachelor's Degree in Marketing

MBA (asset)

Tools

Marketing automation

CRM tools

Job description

Phoenix Contact Canada in Milton, Ontario seeks a Strategic Segment & Customer Marketing Manager to drive market-led growth across priority industries. You will translate customer insights into targeted messaging, ABM programs, and go-to-market strategies that elevate Phoenix Contact as a trusted solutions partner.

Collaborating with Sales, Product Management, Engineering and partners, you’ll develop persona-based narratives, measure program impact, and shape demand-generation initiatives that