Sales Development Representative

Float; Toronto; Hybrid; CAD 45,000 - 60,000; Full time

Job summary

A fast-growing fintech company in Toronto is seeking a Sales Development Representative to engage with high-quality prospects provided by the team. This role focuses on making 100 calls daily, qualifying leads, and driving pipeline growth in a supportive environment. Ideal candidates have strong B2B sales experience and excellent communication skills.

Benefits

Competitive compensation

Equity options

Benefits

Catered team lunches

Dog-friendly office

Qualifications

• Proven B2B SDR experience or high-activity sales background.
• Exceptional written and verbal communication skills.
• Adaptability and resilience in a fast-paced startup environment.

Responsibilities

• Execute and manage outreach to a provided list of Canadian companies.
• Develop rapport with key stakeholders, understand their challenges.
• Log every interaction accurately and maintain a healthy pipeline.

Skills

Sales Experience

Cold Calling

Time Management

Customer Service

Negotiation

Job description

About Float

About Float Float is on a mission to simplify finance for Canadian businesses empowering them to eliminate complexity and unlock new opportunities. Through our innovative platform Float enables businesses to streamline financial operations and optimize cash flow so they can focus on what matters most: growth.

Float is one of Canada’s fastest growing companies and top-rated startups in 2024 and 2023. Float is customer-obsessed, passionate and entrepreneurial with a team that includes leaders from Uber, Shopify, Top Hat, TouchBistro and Ada.

At Float everyone is an owner bringing their unique perspective to our team and product. Your voice is important and we take having a culture based on feedback seriously. We openly share our thoughts and differing opinions so we can continue to improve. We do our best to keep our decision-making decentralized so that all team members feel ownership in our success.

Our Product

Float is Canada’s complete business finance platform combining modern financial services and software to help businesses spend, save and grow. Trusted by 4000 Canadian companies, Float provides high-limit corporate cards, automated expense management, next-day bill payments, high-yield accounts and fast, friendly support—all built in Canada for Canada. Float is backed by world-class venture and fintech investors including Growth Equity at Goldman Sachs Alternatives and OMERS Ventures partners behind our $70 million Series B raise.

Our team is a collection of ambitious, collaborative and mission-driven people from all walks of life but with one goal: helping Canadian companies not just survive but thrive. We’re looking for bold innovators to help shape the future of business finance in Canada.

About the Role

Float is looking for a motivated Sales Development Representative (SDR) who brings an owner’s mindset, entrepreneurial spirit and a commitment to this role. You won’t be responsible for sourcing your own leads—our team provides you with a curated list of high-quality prospects. Your mission is to engage those leads, build meaningful conversations and qualify opportunities for our Account Executives. Success here comes down to grit, hustle and consistently hitting high dialing quotas. You’ll play a pivotal role in driving pipeline growth and brand awareness at one of Canada’s fastest-growing fintech companies!

What You’ll Be Responsible For

• High-Volume Outreach & Qualification: Execute and manage outreach to a provided list of Canadian companies. Maintain a rigorous dialing cadence making 100 calls per day to qualify leads and drive pipeline growth.
• Multi-Channel Engagement: Convey Float’s value through personalized emails, social outreach and timely follow-ups that keep momentum going.
• Relationship Building: Develop rapport with key stakeholders by understanding their business challenges and positioning Float as the ideal solution.
• Pipeline Management: Log every interaction accurately, track lead statuses and maintain a healthy, organized pipeline of qualified opportunities.
• Collaboration with Sales: Partner closely with Account Executives to schedule and prepare for discovery and demo calls ensuring a frictionless hand-off.
• Process Improvement: Lean on an always-be-testing mentality to refine cadences, messaging and tactics with an eye toward improving conversion rates.
• Voice of the Customer: Capture and share feedback, objections and success stories internally so we can continuously enhance our product and go-to-market approach.

About You

Here’s what sets you up for success at Float:

• Bring Grit & Hustle: You’re energized by dialing all day, bouncing back from no and turning it into yes. Consistency is your secret weapon.
• Put Customers First: You obsess over delivering value and genuinely care about solving real problems.
• Act Like an Owner: You own your results, step up to challenges and proactively seek solutions.
• Think Big & Move Fast: You enjoy building from zero, experimenting rapidly and learning as you go.
• Learn & Grow Constantly: You crave feedback, iterate quickly and are always honing your skills.
• Raise the Bar: You blend speed with rigor, always looking for more efficient ways to win.
• Win as a Team: You collaborate generously, communicate openly and celebrate shared success.

In addition to living our values you…

• Have proven B2B SDR or high-activity sales experience, consistently meeting or exceeding 80 dials per day and qualification targets.
• Possess exceptional written and verbal communication, clear, concise and compelling.
• Are adaptable, resilient and resourceful in a fast-paced startup environment.
• Are highly organized and able to juggle multiple tasks and priorities with ease.
• Are a team player who welcomes feedback and helps lift up those around you.

This may not be the role for you if :

• You expect to build your own pipeline from scratch.
• You’re uncomfortable hitting high dialing quotas day in day out.
• You prefer rigid processes over continuous improvement.
• You’re not comfortable working autonomously or iterating quickly.

Why You Should Join

• Work at one of Canada’s fastest-growing fintech companies
• Make a real impact in a high-autonomy, high-growth role
• Collaborate with an ambitious and supportive team
• Competitive compensation, equity options and benefits
• Hybrid work model; we are based in Toronto with in-office days for connection and collaboration
• Enjoy catered team lunches every Tuesday and Wednesday
• Bring your pup to our dog-friendly office
• Thrive in a high-trust, high-performance culture where your work truly matters

In Short

At Float you’ll thrive if you’re bold, curious and eager to make a real impact. We’re building something special and having a lot of fun along the way. If you’re excited to build, grow and win together, we’d love to meet you.

We’re committed to building a workplace that’s welcoming and accessible for everyone. If you need any accommodations during the hiring process or once you join Float just let us know. You can reach out to Vic and we’ll work with you to make sure you have what you need to succeed.

Required Experience :

Unclear Seniority

Key Skills

Sales Experience, B2B Sales, Time Management, Customer Service, Cold Calling, Retail Sales, Territory Management, Upselling, Product Demos, Outside Sales, Medicare, negotiation

Employment Type : Full-Time

Experience : years

Vacancy : 1