Remote Paid Media Manager — Roofing, Multi‑Location Growth

Blacksmith Agency LLC; Ottawa; Hybrid; CAD 70,000 - 110,000; Full time

Job summary

Blacksmith Agency LLC in Canada is seeking a Paid Media Manager for roofing clients. You own the paid media strategy across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bids, targeting, and testing, and guide client storytelling with numbers.

You’ll deliver a 90-day roadmap, report outcomes on calls, and drive account growth through retention and upsell while maintaining strong relationships with multi-location clients and US partners.

Qualifications

• 3+ years hands-on in Google Ads and Meta; campaigns built and optimized by you.
• Proven track record of improving ROAS, CPA or pipeline metrics.
• Experience with multiple clients at an agency.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Set up conversion tracking with GA4, tag manager and platform pixels.
• Develop 90-day roadmaps and narrate performance on client calls.
• Drive account growth through retention, upsell and lasting client relationships.

Skills

Google Ads

Meta Ads

Agency experience

Clear English

Multi-location roofing knowledge

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency LLC in Canada is seeking a Paid Media Manager for roofing clients. You own the paid media strategy across Google Ads, Meta, LinkedIn and Microsoft Ads, manage budgets, bids, targeting, and testing, and guide client storytelling with numbers.

You’ll deliver a 90-day roadmap, report outcomes on calls, and drive account growth through retention and upsell while maintaining strong relationships with multi-location clients and US partners.