Remote FMCG Digital Growth Lead

Placements24; Kimberley; Hybrid; CAD 76,000 - 126,000; Full time

Benefits offered by this job

Performance-based bonuses

Private medical insurance

Retirement fund

Generous paid time off

Remote-first culture

Job summary

[Client] is seeking a highly skilled Digital Marketing Manager to lead data-driven strategies across SEO, SEM, social media, content and email into e-commerce growth. This remote role allows work from anywhere in South Africa, collaborating with brand, sales and product teams to deliver high-impact campaigns.

The ideal candidate has 7+ years in digital marketing, strong analytics, and experience with marketing automation platforms.

Qualifications

• Bachelor's degree in Marketing, Digital Media, Communications or related field.
• 7+ years in digital marketing, with FMCG experience preferred.
• Proven track record in SEO, SEM, content and email marketing.

Responsibilities

• Develop data-driven digital marketing strategies to drive awareness and e-commerce sales.
• Manage SEO, SEM, social media, display ads and email campaigns.
• Lead content creation across website, blogs, social posts and scripts.
• Oversee social presence, engagement and brand advocacy.
• Analyze metrics, report KPIs and optimise campaigns and budget.
• Collaborate with brand, sales and product teams and external agencies.

Skills

SEO

SEM

Social media

Content strategy

Email marketing

Marketing automation

Web analytics

Budget management

A/B testing

Education

Bachelor's degree in Marketing or related field

Master's degree preferred

Tools

Google Analytics

Adobe Analytics

HubSpot

Marketo

Job description

[Client] is seeking a highly skilled Digital Marketing Manager to lead data-driven strategies across SEO, SEM, social media, content and email into e-commerce growth. This remote role allows work from anywhere in South Africa, collaborating with brand, sales and product teams to deliver high-impact campaigns.

The ideal candidate has 7+ years in digital marketing, strong analytics, and experience with marketing automation platforms.