E-commerce Campaign Manager

Placements24; Kimberley; Hybrid; CAD 35,000 - 54,000; Full time

Benefits offered by this job

Competitive salary and potential for [

Job summary

Placements24 is seeking an experienced E-commerce Campaign Manager to join our growing team in Kimberley. The role combines remote work with in-office collaboration in a hybrid setup to design, execute, and optimize multi-channel marketing campaigns aimed at customer acquisition, engagement, and sales for our e-commerce platform.

You will lead strategy development, define KPIs, manage assets and budgets, and partner with marketing, sales, design, and product teams to stay ahead of industry

Qualifications

• Experience as a Campaign Manager with e-commerce campaigns.
• Proven success in planning, executing, and optimizing multi-channel marketing campaigns.
• Strong data-driven and analytical problem-solving skills.
• Excellent collaboration in a hybrid setting.

Responsibilities

• Develop and manage integrated marketing campaigns across channels (email, social, paid search, display, content).
• Define campaign objectives, audiences, messaging, and KPIs.
• Oversee production of assets aligned with brand guidelines.
• Manage budgets and optimize for ROI.
• Analyze performance data and generate insights for future strategies.
• Collaborate with marketing, sales, design, and product teams.
• Conduct market research and competitor analysis.
• Manage A/B testing initiatives to improve performance.
• Ensure timely delivery of all campaign components.
• Stay current with industry trends and best practices in e-commerce marketing.

Skills

Campaign management

Multi-channel marketing

Data-driven decisions

Analytical thinking

Education

Bachelor's degree in Marketing, Business Administration, or related field

Tools

Google Analytics

Marketing automation platforms

CRM systems

Job description

About the Role

Our client, a dynamic and growing e-commerce entity, is seeking an experienced E-commerce Campaign Manager to join their team in Kimberley, Northern Cape. This role operates on a hybrid model, offering the flexibility of remote work combined with essential in-office collaboration. You will be instrumental in conceptualizing, planning, executing, and optimizing multi-channel marketing campaigns designed to drive customer acquisition, engagement, and sales for our e-commerce platform. We are looking for a strategic marketer with a proven ability to manage campaigns from inception to completion, analyze performance, and adapt strategies based on data. If you thrive in a fast-paced environment and possess a strong understanding of the e-commerce landscape, this is an excellent opportunity to contribute significantly. Join us in Kimberley, Northern Cape and play a pivotal role in our client's marketing success.

Key Responsibilities

• Develop and manage integrated marketing campaign strategies across various channels, including email, social media, paid search, display advertising, and content marketing.
• Define campaign objectives, target audiences, key messaging, and performance metrics (KPIs).
• Oversee the creation of campaign assets, ensuring they are aligned with brand guidelines and objectives.
• Manage campaign budgets effectively, monitoring spend and optimizing for maximum ROI.
• Analyze campaign performance data, generating insights and reports to inform future strategies.
• Collaborate with cross-functional teams, including marketing, sales, design, and product development, to ensure cohesive campaign execution.
• Conduct market research and competitor analysis to identify emerging trends and opportunities.
• Manage A/B testing initiatives for campaign elements to improve performance.
• Ensure timely delivery of all campaign components and activities.
• Stay current with industry trends and best practices in e-commerce marketing and campaign management.

Requirements

• Proven experience as a Campaign Manager or similar role, with a strong emphasis on e-commerce campaigns.
• Demonstrated success in planning, executing, and optimizing multi-channel marketing campaigns.
• Proficiency with marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics).
• Strong understanding of digital marketing channels, including SEM, SEO, social media, and email marketing.
• Excellent analytical and problem-solving skills with a data-driven approach.
• Strong project management and organizational abilities.
• Effective communication and interpersonal skills, with the ability to collaborate in a hybrid setting in Kimberley, Northern Cape.
• Bachelor's degree in Marketing, Business Administration, or a related field, or equivalent experience.
• Creativity and a strategic mindset.

Benefits

• Competitive salary and potential for performance bonuses.
• Hybrid work arrangement offering flexibility.
• Opportunities for professional development and career growth.
• Collaborative and dynamic work environment in Kimberley, Northern Cape.
• Chance to lead impactful marketing campaigns for a growing e-commerce brand.