Paid Media Manager, Multifamily (Remote, Ottawa)

Blacksmith Agency LLC; Ottawa; Hybride; CAD 65 000 - 100 000; Plein temps

Résumé du poste

Blacksmith Agency is seeking a Paid Media Manager, Multifamily, to own paid media for multifamily clients. You will manage targeting, budgets, roadmaps, and narrative for client calls.

You will optimize campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, drive ROAS improvements, and lead long-term client relationships with an agency-wide perspective.

Qualifications

• 3+ years hands-on in Google Ads and Meta
• Agency experience across several clients
• Proven ROAS/CPA or pipeline improvement
• Clear spoken English with US clients on live calls
• Multi-location or multifamily experience is a plus

Responsabilités

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for assigned accounts
• Budget allocation, bidding, targeting and creative testing, know when to pause a campaign
• Conversion tracking and attribution using GA4, Tag Manager and platform pixels
• Develop 90-day and quarterly roadmaps for each client and present the story behind the numbers
• Drive account growth through retention, upsell and long-term relationships

Description du poste

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.