Paid Media Manager, Multifamily (Remote, Halifax)

Blacksmith Agency LLC; Halifax; Remote; CAD 70.000 - 100.000; Vollzeit

Zusammenfassung

Blacksmith Agency is an AI-first digital agency hiring a Paid Media Manager, Multifamily to own paid media for a portfolio of multifamily clients. You will lead targeting, budgets, roadmaps and the narrative in client calls, acting as the strategic voice for success.

Manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, with conversion tracking, attribution, testing and the 90-day and quarterly plans. You will drive growth through retention and upsell opportunities.

Qualifikationen

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ability to move ROAS, CPA or pipeline numbers.
• Agency experience across multiple clients.

Aufgaben

• Own paid media for multifamily clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budget allocation, bidding, targeting and creative testing.
• Implement and verify conversion tracking with GA4, Tag Manager and pixels.
• Develop 90-day and quarterly roadmaps for each client and present results.
• Drive account growth through retention, upsell and long-term relationships.

Kenntnisse

Google Ads

Meta

Agency experience

English (US)

Multifamily

Tools

GA4

Tag Manager

Pixels

Jobbeschreibung

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.