Paid Media Manager, Multifamily (Remote, Hamilton)

Blacksmith Agency LLC; Hamilton; Hybride; CAD 70 000 - 110 000; Plein temps

Résumé du poste

Blacksmith Agency is an AI-first digital agency seeking a Paid Media Manager, Multifamily. You will own paid media for multifamily clients, including targeting, budgets, roadmap, and the narrative when clients ask why.

You are the strategic voice at the table and you make the calls. This remote role supports clients across Canada, the US and South Africa, requiring hands-on expertise in Google Ads, Meta, LinkedIn and Microsoft Ads.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Track record of improving ROAS, CPA or pipeline metrics.
• Agency experience across multiple clients concurrently.
• Clear spoken English with US clients on live calls.

Responsabilités

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for accounts.
• Handle budget allocation, bidding, targeting, creative testing, and campaign pruning.
• Set up conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and narrate numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Connaissances

Paid media strategy

Campaign optimization

Client communications

US client calls

Strategic voice in meetings

Outils

Google Ads

Meta

LinkedIn Ads

Microsoft Ads

GA4

Tag Manager

Description du poste

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager, Multifamily you own paid media for a book of multifamily clients (multifamily owners and property management groups running large portfolios): the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.
• Paid media for multifamily or similar multi-location businesses is a strong plus.