Marketing Director

Magasins Hart Stores; Montreal; On-site; CAD 90,000 - 120,000; Full time

Job summary

A leading retail company in Montreal is seeking an experienced Marketing Director to define and execute the multi-channel marketing strategy for well-established brands. The ideal candidate will manage a team of 10, driving innovative campaigns and ensuring brand consistency. Bilingualism (French and English) is essential. This role offers a stimulating work environment and opportunities for career growth.

Benefits

Comprehensive group insurance

Employee discount program

Dynamic work environment

Career growth opportunities

Qualifications

• 5 to 10 years of experience in a marketing management role.
• Strong command of marketing strategy and digital marketing tools.
• Proven leadership qualities with excellent communication skills.
• Perfect command of French and English.

Responsibilities

• Define and execute the multi-channel marketing strategy.
• Supervise a team of about 10 marketing professionals.
• Manage and optimize digital marketing campaigns.
• Track and analyze performance using KPIs and ROI.
• Design innovative loyalty programs.
• Ensure consistency in branding and marketing messages.
• Collaborate cross-departmentally to align marketing initiatives.

Skills

Marketing strategy

Digital marketing

Team management

Bilingualism (French and English)

Leadership

Creativity

Data analysis

Job description

Hart Stores Inc., which oversees the Hart, Korvette, Bentley, and Stokes banners, is seeking a dynamic and experienced Marketing Director. In this strategic role, you will define and drive the multi-channel marketing strategy for several well-established retail brands. You will have the opportunity to oversee a talented marketing team of approximately 10 people and have a direct impact on the overall strategy of a growing company. If you are a creative leader who is passionate about digital marketing and results-oriented, this high-impact opportunity is for you.

Key Responsibilities

• Multi-channel strategy: Define, plan, and execute the multi-channel marketing strategy for all banners (Hart, Korvette, Bentley, Stokes), in line with business objectives.
• Team management: Supervise a team of about 10 marketing professionals, providing mentoring, coordination, and talent development within the department.
• Digital campaigns: Manage and optimize digital marketing campaigns (website, social media, newsletters, online advertising, etc.) to maximize brand visibility and customer engagement.
• Performance tracking: Track and analyze the performance of marketing initiatives using KPIs, ROI, and other key indicators; produce reports and adjust strategies accordingly to ensure campaign effectiveness.
• Loyalty programs: Design and deploy innovative loyalty programs and exclusive promotions (particularly via the mobile app) aimed at increasing customer retention and long-term customer value.
• Brand consistency: Ensure consistency in branding and marketing messages across all touchpoints (stores, website, social media, newsletters, advertisements, etc.) for each banner.
• Cross-departmental collaboration: Work closely with the IT, sales, and operations teams to align marketing initiatives with product launches, in-store promotions, and the company's operational objectives.

Required profile

• Experience: 5 to 10 years of successful experience in a marketing management role or similar position, ideally in the retail sector.
• Strategic and digital skills: Excellent command of marketing strategy (particularly multi-channel), digital marketing, and modern digital tools. Solid experience in team management and leading large-scale marketing projects.
• Bilingualism: Perfect command of French and English (spoken and written) – this skill is essential for communicating with all stakeholders.
• Leadership and creativity: Proven leadership qualities, with excellent communication and collaboration skills. Creativity, initiative, and ability to innovate in marketing campaigns.
• Results-oriented: Strong focus on results and data analysis, with the ability to make decisions based on performance indicators and ROI.

Benefits offered

• Comprehensive group insurance: Health, dental, vision, and other insurance coverage available upon hire.
• Employee discount: Employee discount program valid on products from all our banners (Hart, Korvette, Bentley, Stokes).
• Stimulating environment: Dynamic work environment within a fast-growing company, where new ideas are encouraged and you will take on motivating challenges.
• Impact and growth: Opportunity to have a direct impact on the company's overall strategy and the success of recognized brands. Opportunities for career growth as the organization expands.

Ready to take on this exciting challenge? Join Hart Stores Inc. and actively contribute to the growth and success of four leading retail brands. If you recognize yourself in this description and would like to put your expertise to work in a high-impact strategic role, don’t hesitate to apply now—we look forward to meeting you!