GTM Strategy & Ops Lead — Remote Canada

Affirm, Inc.; Canada; Remote; CAD 117,000 - 167,000; Full time

Benefits offered by this job

Health coverage

Tech stipends

Flexible time off

ESPP stock purchase

Job summary

Affirm, Inc. is seeking a GTM Strategy & Operations Lead (Legal & Field Ops) to own the go-to-market operations for a product line end-to-end from planning to adoption.

The role collaborates with Product, Legal, Pricing, Rev Ops and PMM to design rollout groups and equip the field, including CSMs and AEs, with scalable processes. The ideal candidate has 6+ years in business operations or revenue ops, proven cross-functional delivery, and strong analytical and communication skills.

Qualifications

• 6+ years of experience in business operations, revenue or sales ops.
• Experience owning a go-to-market motion end to end, from rollout to adoption.
• Cross-functional collaboration with Product, Legal, Pricing, and Sales.

Responsibilities

• Own GTM operations for field teams executing on strategic initiatives, including legal and pricing operations.
• Translate inputs from Product, Legal, Risk and Pricing into executable processes.
• Manage Affirm’s AI contract dashboard for field teams to assess eligibility for product initiatives.
• Build and maintain tools and playbooks for contract renewals, pricing standardization, and new product GTM.
• Navigate multiple stakeholder perspectives to articulate why launches matter and customer value.
• Capture field feedback and translate into cross-functional recommendations.
• Analyze adoption and performance data to identify launch risks and improvements.

Skills

Go-to-market ops

Cross-functional collaboration

SQL

AI tools

Payments / SaaS

Analytical thinking

Writing & communication

Job description

Affirm, Inc. is seeking a GTM Strategy & Operations Lead (Legal & Field Ops) to own the go-to-market operations for a product line end-to-end from planning to adoption.

The role collaborates with Product, Legal, Pricing, Rev Ops and PMM to design rollout groups and equip the field, including CSMs and AEs, with scalable processes. The ideal candidate has 6+ years in business operations or revenue ops, proven cross-functional delivery, and strong analytical and communication skills.