Growth Director: Western Canada Events & Partnerships

XA Security; Calgary; On-site; CAD 72,000 - 88,000; Full time

Benefits offered by this job

Group benefits plan

Front-row involvement in major live in

Job summary

XA Security in Calgary is seeking a results-driven sales leader to own the opportunity calendar and drive front-end growth across Western Canada. You will book and run meetings with event promoters, venue operators, sports teams, municipalities and property owners, turning initial conversations into qualified opportunities for the proposal team.

The role is hands-on and builder-focused: design how we find, track and qualify opportunities, partner with operations on staffing feasibility, and

Qualifications

• 5+ years in business development, growth or account acquisition in security, events, staffing or facilities.
• Track record of securing first meetings with senior decision-makers and turning them into real work.
• Comfort travelling across Western Canada, often on short notice during event season.
• Understanding of how events and large sites are run, or the ability to learn quickly from specialists.
• Discipline with a CRM and a spreadsheet; if it isn't in the system, it didn't happen.
• Familiarity with Alberta security licensing and the buying process for contracted security services is an asset.
• Judgment about what to promise and what to say no to.

Responsibilities

• Build and fill the opportunity calendar with meetings across Western Canada, in person wherever travel makes sense.
• Research and prioritize target accounts by market, season and fit with what XA does well.
• Run discovery meetings, understand client needs, and write up the opportunity clearly.
• Log every meeting and every opportunity in our CRM, and review the pipeline weekly.
• Work with sales leadership to decide which opportunities go to proposal and what we can deliver.
• Partner with operations on staffing feasibility before any commitment goes to a client.
• Represent XA at industry events, venue and municipal forums, and trade shows across Western Canada.
• Report on pipeline health, win rate and market signals.

Skills

Business development

Sales leadership

Account acquisition

CRM proficiency

Travel readiness

Tools

CRM

Spreadsheets

Job description

XA Security in Calgary is seeking a results-driven sales leader to own the opportunity calendar and drive front-end growth across Western Canada. You will book and run meetings with event promoters, venue operators, sports teams, municipalities and property owners, turning initial conversations into qualified opportunities for the proposal team.

The role is hands-on and builder-focused: design how we find, track and qualify opportunities, partner with operations on staffing feasibility, and