E-commerce Growth Hacker

Placements24; Kimberley; Remote; CAD 34,000 - 68,000; Full time

Benefits offered by this job

Fully remote work

Equity options

Professional development opportunities

Job summary

Placements24 is seeking an innovative E-commerce Growth Hacker to accelerate customer acquisition, conversions, and revenue growth for an online platform. This fully remote role demands creativity, data-driven testing, and proficiency across SEO, SEM, social, and email marketing.

You will design rapid experiments, analyze user behavior, and collaborate with product, marketing, and engineering teams to implement high-impact growth initiatives. A strong track record in ecommerce growth is required.

Qualifications

• Bachelor's degree or equivalent practical experience.
• 5+ years in digital marketing with a proven growth-hacking/performance-marketing track record for ecommerce.
• Strong analytical skills with data analysis tools (GA, Mixpanel, Amplitude).
• Proficiency in A/B testing tools and methodologies.
• Hands-on experience with SEO, SEM, social media ads and email marketing.

Responsibilities

• Develop and execute growth hacking strategies across channels (SEO, SEM, social, email, content).
• Run A/B and multivariate tests on pages and campaigns to improve conversions.
• Analyze user behavior and analytics to identify bottlenecks and opportunities.
• Experiment with new channels and tactics to expand customer base.
• Optimize the customer journey from acquisition to retention and referrals.
• Collaborate with product, marketing, and engineering to implement growth initiatives.
• Monitor KPIs and report progress and insights.
• Stay updated on growth hacks and industry trends.
• Develop and test viral loops and referral programs.

Skills

Digital marketing

Growth hacking

Data analysis

A/B testing

SEO/SEM

UX/CRO

Independent work

Remote collaboration

Education

Bachelor's degree

Tools

Google Analytics

Mixpanel

Amplitude

Job description

About the Role

Our client, a cutting-edge e-commerce startup, is looking for an innovative and results-driven E-commerce Growth Hacker to join their dynamic team. This role is centered around experimenting with new strategies and tactics to rapidly accelerate customer acquisition, conversion rates, and overall revenue growth for the online platform. Based anywhere in South Africa, this fully remote position demands creativity, analytical prowess, and a deep understanding of digital marketing channels, user psychology, and data analysis. You will be tasked with identifying high-impact growth opportunities and executing rapid tests to validate them. This is an exceptional opportunity for a forward-thinking individual to make a significant impact on a burgeoning business, working in a flexible and collaborative remote environment. We are seeking a proactive problem-solver who thrives on data and experimentation to drive exponential growth.

Key Responsibilities

• Develop and execute creative growth hacking strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing.
• Conduct A/B testing and multivariate testing on website elements, landing pages, and marketing campaigns to optimize conversion rates.
• Analyze user behavior data and website analytics to identify bottlenecks and opportunities for improvement.
• Experiment with new acquisition channels and growth tactics to expand customer base.
• Optimize the customer journey from acquisition to retention and referral.
• Collaborate with product, marketing, and engineering teams to implement growth initiatives.
• Monitor key performance indicators (KPIs) related to growth and report on progress and insights.
• Stay informed about the latest growth hacking techniques, industry trends, and competitor strategies.
• Develop and test viral loops and referral programs to encourage organic growth.
• Identify and leverage data insights to inform experimental design and strategy.

Requirements

• Bachelor's degree in Marketing, Business, Statistics, or a related quantitative field, or equivalent practical experience.
• Minimum of 5 years of experience in digital marketing, with a proven track record in growth hacking or performance marketing for e-commerce.
• Strong analytical skills with expertise in data analysis tools (e.g., Google Analytics, Mixpanel, Amplitude).
• Proficiency in A/B testing tools and methodologies.
• Hands-on experience with various digital marketing channels (SEO, SEM, Social Media Ads, Email Marketing).
• Excellent understanding of user experience (UX) principles and conversion rate optimization (CRO).
• Creative mindset with a strong ability to generate and test innovative ideas.
• Excellent problem-solving and critical thinking skills.
• Strong communication and collaboration skills, comfortable working in a remote team environment.
• Demonstrated ability to work independently and manage multiple experiments simultaneously.

Benefits

• Highly competitive salary and equity options.
• Fully remote work position, offering maximum flexibility and work-life balance.
• Opportunity to drive significant growth for an innovative e-commerce startup, located conceptually near Kimberley, Northern Cape .
• Access to cutting-edge growth hacking tools and resources.
• Dynamic and fast-paced work environment with a focus on innovation.
• Direct impact on business success and revenue growth.
• Continuous learning and professional development opportunities.