The role focuses on building and scaling relationships with mobile apps, publishers, media companies, content platforms, video/CTV platforms, and other digital traffic owners, with the goal of expanding high-quality advertising inventory and monetization opportunities.
The ideal candidate has a strong understanding of the Brazilian digital advertising ecosystem and an established network among publishers, app developers, media companies, or other digital traffic owners.
Responsibilities
- Identify and develop new partnerships with publishers, app developers, media companies, content platforms, and other digital traffic owners in Brazil.
- Build and maintain strong relationships with key publishers, app owners, content platforms, and media companies.
- Develop and manage a scalable publisher acquisition pipeline to continuously expand the supply ecosystem.
- Understand partners' monetization needs and identify suitable business and partnership opportunities.
- Lead the full partnership lifecycle, from prospecting and commercial negotiation to technical integration, launch, optimization, and scaling.
- Negotiate commercial terms, including revenue share, CPM/eCPM, pricing, floors, payment terms, and other partnership conditions.
- Build long-term strategic relationships with high-value publishers and traffic partners.
- Identify opportunities to increase inventory scale, monetization efficiency, and revenue.
- Work closely with Product, Engineering, and Ad Operations teams to onboard new supply partners.
- Coordinate technical integration processes, including SDK, API, RTB/OpenRTB, mediation, ad server, or other relevant solutions.
- Coordinate with internal and external technical teams to troubleshoot integration and monetization issues.
- Monitor partnership performance and identify opportunities to improve supply quality and monetization.
Requirements
- Bachelor's degree in Business, Marketing, Advertising, Communications, or related fields.
- Experience in AdTech, Publisher Development, Supply Partnerships, App Monetization, Programmatic Advertising, SSP, Ad Networks, or related fields.
- Strong understanding of the Brazilian digital advertising and mobile ecosystem.
- Proven experience developing partnerships with publishers, mobile apps, media companies, or other digital traffic owners.
- Strong business development and commercial negotiation skills.
- Ability to independently manage the full partnership lifecycle, from prospecting to launch and scaling.
- Strong understanding of digital advertising monetization models and relevant industry metrics.
- Excellent communication, negotiation, and stakeholder management skills.
- Ability to work effectively with Product, Engineering, Ad Operations, and other cross-functional teams.
- Fluent in Portuguese and English.
Nice to Have
- Experience working with SSPs, ad networks, mobile monetization platforms, programmatic advertising, or other supply-side advertising solutions.
- Existing network of publishers, app developers, media companies, or other digital traffic owners in Brazil.
- Experience with technical advertising integrations such as SDK, API, RTB/OpenRTB, mediation, or ad servers.
- Experience working with video, CTV, mobile apps, or content platforms.
- Experience in developing strategic partnerships within the Brazilian advertising ecosystem.