Brand Campaign Specialist

Schneider Electric; São Paulo; Híbrido; BRL 363 000 - 570 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Life, Accident and Health insurance

Cafeteria allowance

Home Office and Utility allowances

Yearly bonus

Hybrid working model

Resumo da oferta

Schneider Electric is seeking a Brand Campaign Specialist to lead global integrated brand campaigns across digital, social, webinars, and events. You will collaborate with stakeholders, creative teams, and regional marketers to deliver impactful programs that raise brand awareness and drive business growth.

The role emphasizes project management, attention to detail, and leveraging AI to increase marketing effectiveness and decision-making.

Qualificações

• Bachelor’s degree in marketing, communications, advertising, or related field, or equivalent experience.
• 5+ years in B2B brand, campaign, or integrated marketing roles.
• Proven success planning multi-channel marketing campaigns.
• Strong content development and asset management experience.
• Experience with webinars and virtual events.

Responsabilidades

• Lead strategy, execution, and performance of global brand campaigns across digital, social, webinar, and events.
• Develop multi-channel content including blogs, ads, social, video, email, and infographics.
• Plan, promote, and produce global webinars from concept to execution.
• Develop social media strategies to grow audience engagement and brand reach.
• Support brand governance and asset library updates across business units.
• Manage marketing budgets, invoicing, and program data tracking.

Conhecimentos

Brand campaign management

Content development

Webinar management

Social media strategy

Project management

Cross-functional collaboration

Canva design

Adobe After Effects

Marketing operations

AI in marketing

Formação académica

Bachelor’s degree in marketing or related field

Ferramentas

PowerPoint

Microsoft 365

Adobe After Effects

Descrição da oferta de emprego

Schneider Electric's purpose is to empower all to make the most of our energy and resources, bridging progress and sustainability. Our mission is to be the digital partner for sustainability and energy efficiency.

Great people make Schneider Electric a great company and we are currently recruiting for a Brand Campaign Specialist based in Budapest, Hungary, Querétaro, Mexico or Sao Paulo, Brazil.

The Role

The Brand Campaign Specialist plays a key role in leading global integrated brand campaigns across digital, social, webinar, and event channels. This role partners closely with business stakeholders, creative teams, and regional marketers to develop compelling programs that increase brand awareness, engage target audiences, and support business growth. The ideal candidate combines strong project management skills with creativity, attention to detail, and a passion for delivering impactful marketing experiences. Additionally, this role is expected to actively leverage AI as a strategic and operational capability to increase marketing effectiveness, accelerate execution, and enhance decision-making to drive measurable business outcomes.

Key Responsibilities

• Brand & Top-of-Funnel Campaign Planning and Management: Lead strategy, execution, and performance of brand and awareness campaigns that increase market visibility and demand.
• Content Development and Optimization (Blogs/Open Letters, Ads, Social, Video, Web, Email, Infographics): Create compelling multi-channel content that strengthens brand positioning and supports campaign goals, often in partnership with subject matter experts and creative vendors.
• Webinar Management & Production: Plan, promote, and produce global webinars from concept through execution to engage audiences and generate qualified interest.
• Social Media Strategy & Content: Develop and execute social media strategies and content that grow audience engagement, amplify brand reach, and support business priorities.
• Brand Management: Support global brand management activities across multiple business units to ensure brand adoption and governance, as well as review processes and asset library updates of templates and tools.
• Marketing Operations: Manage marketing budgets, invoicing, and operational processes to ensure efficient program execution, data tracking, and accounting accuracy.

The Qualities That Make You Shine

• A creative marketer with a keen eye for flawless design execution, compelling storytelling, and a knack for turning ideas into engaging campaigns and content.
• A proactive self-starter who spots opportunities, takes ownership, and keeps projects moving without waiting for direction.
• A highly collaborative partner who builds strong relationships across teams, earns trust quickly, and thrives in a matrixed environment.
• An organized operator who can balance strategy and execution, managing details without losing sight of the bigger picture.
• A curious, growth-minded problem solver who embraces feedback, adapts quickly, and continuously looks for ways to improve results.

What Will Make You Successful

• Bachelor’s degree in marketing, communications, advertising, or a related field, or equivalent professional experience.
• 5+ years of experience in B2B brand, campaign, or integrated marketing roles.
• Proven success planning and executing multi-channel marketing campaigns across digital, content, social, webinar, and event channels.
• Strong content development and campaign asset management experience, including excellent storyline planning and writing skills, and intermediate-level design skills using tools like Canva.
• Experience managing webinars and virtual events from promotion through production and stakeholder coordination.
• Excellent project management, communication, and cross-functional collaboration skills, with the ability to manage multiple priorities and stakeholders at once.
• Analytical mindset with experience using campaign performance data to continually optimize marketing and business results.
• Intermediate skills in social media campaign strategy and deployment on a variety of channels with LinkedIn being the top priority.
• Intermediate-to-advanced Microsoft 365 user, including excellent PowerPoint design skills.
• Intermediate-to-advanced skills in Adobe After Effects or other video editing platforms.
• Experience with marketing operations, budget tracking, invoicing, and marketing technology platforms for project management.

What we offer

• Life, Accident and Health insurance packages (Medicover White Spring)
• Cafeteria allowance
• Home Office and Utility allowances
• Yearly bonus
• Global Family Leave
• Flexible and hybrid working model
• WESOP (World Employee Share Ownership Plan) to become a shareholder in the company
• Engagement groups within the company: get a sneak peek to our company life at https://download.schneider-electric.com/files?p_Doc_Ref=Engagement_groups_HU
• Working at the Worlds' Most Sustainable Company in 2024 (according to TIME)
• International, diverse environment and a company culture that encourages raising questions and ideas – to make an impact
• Real future career building opportunities locally & globally
• Working directly with international customers, suppliers
• ...and more!

At Schneider, we believe that every employee is a talent who deserves equal opportunities. This means you matter. Every individual needs to feel valued, supported, and treated fairly to do their best work.

Our Total Rewards is our way of saying: “We see you. We value you”. It’s more than just pay and benefits- it’s a meaningful investment in you. It is designed for you to perform, grow, feel safe, and elevate your potential to shine as an impact maker.

Schneider Electric is there when it matters most to you.

Our Total Rewards package outlines all the benefits and support you’ll enjoy as part of the Schneider Electric team:

Care for Yourself and Your Family. We ensure you feel secure with benefits that help you and your family thrive: health and life insurance, paid time off, parental and care leave, flexible work options, support for chronic conditions, and confidential counseling for life’s challenges.

Invest and Plan Your Future. We help you plan and invest for the future with competitive pay and programs: your base salary, short-term incentives or sales incentives, opportunities to own company shares, and pension saving matching contribution.

Grow Your Skills and Career. We commit to helping you grow with ongoing performance and development conversations, Senior Talent Program, global career opportunities, access to our Schneider Career Hub for new positions, projects, and mentors, and learning platforms like Coursera to equip you with the skills for today and tomorrow.

Team Up in the Workplace. We encourage teaming up through project opportunities on the Schneider Career Hub, smart ways to collaborate, celebrating contributions via a recognition program, sharing your voice in our engagement survey, and fostering an inclusive, caring workplace.

Support Your Community. We make a difference in your community with volunteer leave, programs through the Schneider Electric Foundation, and initiatives that support youth education.

Looking to make an IMPACT with your career?

When you are thinking about joining a new team, culture matters. At Schneider Electric, our values and behaviors are the foundation for creating a great culture to support business success. We believe that our IMPACT values – Inclusion, Mastery, Purpose, Action, Curiosity, Teamwork – starts with us.

IMPACT is also your invitation to join Schneider Electric where you can contribute to turning sustainability ambition into actions, no matter what role you play. It is a call to connect your career with the ambition of achieving a more resilient, efficient, and sustainable world.

We are looking for IMPACT Makers; exceptional people who turn sustainability ambitions into actions at the intersection of automation, electrification, and digitization. We celebrate IMPACT Makers and believe everyone has the potential to be one.

Become an IMPACT Maker with Schneider Electric.

€40 billion global revenue

+9% organic growth

150 000+ employees in 100+ countries

Schneider Electric aspires to be the most inclusive and caring company in the world, by providing equitable opportunities to everyone, everywhere, and ensuring all employees feel uniquely valued and safe to contribute their best. We mirror the diversity of the communities in which we operate, and ‘inclusion’ is one of our core values. We believe our differences make us stronger as a company and as individuals and we are committed to championing inclusivity in everything we do.

At Schneider Electric, we uphold the highest standards of ethics and compliance, and we believe that trust is a foundational value. Our Trust Charter is our Code of Conduct and demonstrates our commitment to ethics, safety, sustainability, quality and cybersecurity, underpinning every aspect of our business and our willingness to behave and respond respectfully and in good faith to all our stakeholders. You can find out more about our Trust Charter here

Schneider Electric is an Equal Opportunity Employer. It is our policy to provide equal employment and advancement opportunities in the areas of recruiting, hiring, training, transferring, and promoting all qualified individuals regardless of race, religion, color, gender, disability, national origin, ancestry, age, military status, sexual orientation, marital status or any other legally protected characteristic or conduct.