Marketing Automation Coordinator - Remote & Growth Focus

Prospa; Sydney; Hybrid; AUD 70,000 - 100,000; Full time

Benefits offered by this job

Flexible working options

Parental leave

Learning weeks

Volunteer days

Carbon neutral company

Job summary

Prospa, a leading fintech in Australia, is seeking a Marketing Automation Coordinator to energise customer communications across email, SMS, push and in-app messages. You will design lifecycle campaigns to drive activation, retention and growth, leveraging Braze and our marketing tech stack.

You'll build, test and deploy campaigns, coordinate from brief to launch, QA content and analyse performance, collaborating with cross-functional teams in a fast-paced environment.

Qualifications

• 2+ years' experience in marketing, CRM, digital marketing, or related role.
• Experience with CRM or marketing automation platforms such as Braze, Salesforce Marketing Cloud, HubSpot or similar is desirable.
• Comfortable working with data and using Excel or Google Sheets to understand campaign performance.
• Strong written communication with clear, customer-friendly copy.
• Great attention to detail with customer data, audiences, links and content.
• Strong organisational skills and ability to manage multiple campaigns and deadlines.
• Comfortable collaborating with different teams at a fast pace.

Responsibilities

• Support delivery of customer marketing campaigns and lifecycle journeys across the customer lifecycle.
• Build, test and deploy email, SMS, push and in-app communications using Braze and related stack.
• Coordinate campaign delivery from brief through to launch with aligned content, audiences, approvals and timing.
• Complete QA and testing to ensure personalised and accurate communications.

Skills

Marketing analytics

Copywriting

Project management

Tools

Braze

Salesforce Marketing Cloud

HubSpot

Excel

Job description

Prospa, a leading fintech in Australia, is seeking a Marketing Automation Coordinator to energise customer communications across email, SMS, push and in-app messages. You will design lifecycle campaigns to drive activation, retention and growth, leveraging Braze and our marketing tech stack.

You'll build, test and deploy campaigns, coordinate from brief to launch, QA content and analyse performance, collaborating with cross-functional teams in a fast-paced environment.