Marketing Automation Lead: Nurture, Campaigns & Engagement

Macquarie Group; Australia; Hybrid; AUD 90,000 - 120,000; Full time

Job summary

RSM Australia is seeking an experienced Marketing Automation Adviser to own and optimise our automated marketing programs across the business.

This role will build and execute targeted lead nurturing journeys, post-event communications, and service line campaigns, ensuring a seamless customer experience that drives engagement.

You will collaborate with cross-functional teams to align campaigns with business goals and measure performance to continuously improve results.

Responsibilities

• Own and optimise our automated marketing programs across the business.
• Build and execute targeted lead nurturing journeys, post-event communications, and service line campaigns.
• Ensure a seamless customer experience that drives engagement.

Job description

RSM Australia is seeking an experienced Marketing Automation Adviser to own and optimise our automated marketing programs across the business.

This role will build and execute targeted lead nurturing journeys, post-event communications, and service line campaigns, ensuring a seamless customer experience that drives engagement.

You will collaborate with cross-functional teams to align campaigns with business goals and measure performance to continuously improve results.