Head of Digital Marketing & Growth

EBR Ever Better Recruitment; Sydney; On-site; AUD 150,000 - 210,000; Full time

Job summary

EBR Ever Better Recruitment is seeking a Senior Digital Marketing Director to lead performance across acquisition and retention channels. You will direct campaigns spanning Display, Mobile, Affiliates, SEM, Social, Websites and Content, while optimizing for ROI and audience growth.

Ideal candidates have 5+ years across listed campaigns, budget experience, and sector familiarity with gaming or financial trading.

Qualifications

• Budget experience across campaigns.
• Minimum 5 years across Display, Mobile, Affiliates, SEM/SEO, Social, Websites and Content.
• Experience in gaming or financial trading sectors preferred.
• Experience in managing online campaigns and content creation.
• Strong business acumen and commercial awareness.
• Excellent leadership and stakeholder management skills.
• Strong knowledge of Google Analytics and Google Adwords.
• Must be fluent in writing and speaking in English.

Responsibilities

• Develop acquisition and retention tactics including email campaigns, CRM management, and database segmentation.
• Direct the implementation of marketing campaigns across Display, Mobile, Affiliates, SEM, Social, Websites and Content.
• Ensure campaigns are structured to maximise results and ROI.
• Report campaign performance using analytics tools to drive ROI.

Skills

Campaign management

Email marketing

CRM platforms

Budget management

Analytics

Leadership

Stakeholder mgmt

Google Ads

Google Analytics

English fluency

Job description

EBR Ever Better Recruitment is seeking a Senior Digital Marketing Director to lead performance across acquisition and retention channels. You will direct campaigns spanning Display, Mobile, Affiliates, SEM, Social, Websites and Content, while optimizing for ROI and audience growth.

Ideal candidates have 5+ years across listed campaigns, budget experience, and sector familiarity with gaming or financial trading.