Senior Digital Marketing Director

EBR Ever Better Recruitment; Sydney; Vor Ort; AUD 150.000 - 210.000; Vollzeit

Zusammenfassung

EBR Ever Better Recruitment is seeking a Senior Digital Marketing Director to lead performance across acquisition and retention channels. You will direct campaigns spanning Display, Mobile, Affiliates, SEM, Social, Websites and Content, while optimizing for ROI and audience growth.

Ideal candidates have 5+ years across listed campaigns, budget experience, and sector familiarity with gaming or financial trading.

Qualifikationen

• Budget experience across campaigns.
• Minimum 5 years across Display, Mobile, Affiliates, SEM/SEO, Social, Websites and Content.
• Experience in gaming or financial trading sectors preferred.
• Experience in managing online campaigns and content creation.
• Strong business acumen and commercial awareness.
• Excellent leadership and stakeholder management skills.
• Strong knowledge of Google Analytics and Google Adwords.
• Must be fluent in writing and speaking in English.

Aufgaben

• Develop acquisition and retention tactics including email campaigns, CRM management, and database segmentation.
• Direct the implementation of marketing campaigns across Display, Mobile, Affiliates, SEM, Social, Websites and Content.
• Ensure campaigns are structured to maximise results and ROI.
• Report campaign performance using analytics tools to drive ROI.

Kenntnisse

Campaign management

Email marketing

CRM platforms

Budget management

Analytics

Leadership

Stakeholder mgmt

Google Ads

Google Analytics

English fluency

Jobbeschreibung

21h ago , from EBR Ever Better Recruitment

Interested in becoming the head of digital marketing? We have the perfect position for you!

Senior Digital Marketing Director

What will you be doing?

• Develop acquisition and retention tactics by triggering email campaigns, managing the CRM platform and segmenting the database
• Direct the implementation of various marketing campaigns spanning across Display, Mobile, Affiliates, SEM, Social, Websites and Content
• Ensure campaigns are arranged correctly to maximise results
• Report on campaign performance to drive ROI using Google Analytics (or something similar)

What are we looking for?

• Experience with allocating budgets
• At least 5 YEARS’ experience across all of the above listed marketing campaigns (Display, Mobile, Affiliates, SEM/SEO, Social, Websites and Content)
• Experience in the gaming sector or financial trading sector preferred
• Experience in managing online campaigns and creating content
• Solid sense of business acumen and commercial awareness
• Excellent skills in leadership and managing stakeholders
• Strong knowledge of Google Analytics and Google Adwords
• MUST be fluent in writing and speaking in English

What will you be doing?

• Develop acquisition and repetition tactics by triggering email campaigns, managing the CRM platformand segmenting the database
• Direct the implementation of various marketing campaigns spanning across Display, Mobile, Affiliates, SEM, Social, Websites and Content
• Ensure campaigns are arranged correctly to maximise results
• Report on campaign performance to drive ROI using Google Analytics (or something similar)