Remote GTM & Analytics Tracking Architect

Darkroom; Buenos Aires; Remote; ARS 100,451,000 - 139,086,000; Full time

Benefits offered by this job

Remote role

Competitive pay

High visibility

Impactful measurements

Team culture

Direct data impact

Job summary

Darkroom is seeking a Tracking Specialist (GTM) to own the web analytics and pixel deployment architecture across multi-client campaigns in education and nonprofit sectors. You will implement tracking via Google Tag Manager, troubleshoot across paid platforms, and ensure data collection from client sites is airtight from click to CRM entry.

You’ll manage GTM container structure, configure events, and partner with Paid Media and Web Services to verify tracking before campaigns go live.

Qualifications

• 3+ years of hands-on tracking or web analytics experience.
• GTM containers, triggers, and data layer implementation.
• Experience deploying conversion tracking across Meta, Google Ads, TikTok, LinkedIn.
• Hands-on GA4 configuration including DebugView.
• HTML, CSS selectors, and basic JavaScript for tag troubleshooting.
• Understanding of GDPR/CCPA and consent management impacts tracking.

Responsibilities

• Own tag management & deployment across GTM, maintain data layers, and optimize container structure.
• Own conversion tracking & platform integration for major ad platforms, configure events from click to CRM entry.
• Own QA, debugging & data integrity by auditing tags, events, and discrepancies.
• Own data privacy compliance including consent banners and GDPR/CCPA alignment.
• Support documentation & cross-team enablement with tagging plans and QA checklists.

Skills

3+ years experience

GTM Containers

Conversion tracking across platforms

GA4 events

HTML/CSS/JS basics

Data privacy/GDPR/CCPA

Analytical mindset

Job description

Darkroom is seeking a Tracking Specialist (GTM) to own the web analytics and pixel deployment architecture across multi-client campaigns in education and nonprofit sectors. You will implement tracking via Google Tag Manager, troubleshoot across paid platforms, and ensure data collection from client sites is airtight from click to CRM entry.

You’ll manage GTM container structure, configure events, and partner with Paid Media and Web Services to verify tracking before campaigns go live.