Remote GTM & Analytics Tracking Expert

Darkroom; Santa Fe Capital; Remote; ARS 92,724,000 - 139,086,000; Full time

Benefits offered by this job

Remote role

Job summary

Darkroom is seeking a Tracking Specialist (GTM) to own the web analytics and pixel deployment across education-focused campaigns. You will implement tracking via Google Tag Manager, configure conversions across major ad platforms, and ensure data quality from click to CRM entry.

Remote with async-friendly team and high visibility within a scaling Data & Analytics function. You'll help standardize tagging plans, improve measurement durability, and support privacy compliance (GDPR/CCPA) while

Qualifications

• 3+ years of hands-on tracking or web analytics in an agency/marketing setting.
• Experience planning, deploying, and debugging conversion tracking across major ad platforms.
• Strong knowledge of GDPR/CCPA and consent management practices.
• Ability to translate technical tracking concepts into clear business narratives.

Responsibilities

• Own tag management and deployment across multi-client environments using GTM.
• Configure conversion tracking and platform integrations (Meta, Google Ads, TikTok, LinkedIn).
• Audit, debug, and ensure data integrity across GA4, ad platforms, and CRM.
• Maintain data privacy compliance and consent configurations.
• Create tagging plans, naming conventions, and documentation for cross-team use.

Skills

GTM containers

Data layer implementation

Pixel & CAPI configuration

GA4

HTML/CSS/JS basics

GDPR/CCPA knowledge

Analytics storytelling

Education marketing experience

Tools

Google Tag Manager

GA4 DebugView

Browser DevTools

Job description

Darkroom is seeking a Tracking Specialist (GTM) to own the web analytics and pixel deployment across education-focused campaigns. You will implement tracking via Google Tag Manager, configure conversions across major ad platforms, and ensure data quality from click to CRM entry.

Remote with async-friendly team and high visibility within a scaling Data & Analytics function. You'll help standardize tagging plans, improve measurement durability, and support privacy compliance (GDPR/CCPA) while