Remote GTM Tracking Specialist — Data & Analytics

Darkroom; Santa Fe Capital; Remote; ARS 92,241,000 - 138,361,000; Full time

Benefits offered by this job

Remote role

Competitive compensation

High-visibility role

Ownership over tracking backbone

Job summary

Darkroom is seeking a Tracking Specialist (GTM) to lead the web analytics and pixel deployment architecture for a distributed marketing team focused on education and nonprofit clients. You will implement tracking via Google Tag Manager, configure events across major ad platforms, and ensure data accuracy from click to CRM entry.

You will report to the Data and Analytics Manager during a pivotal scaling phase.

Qualifications

• Own tag management & deployment across GTM, build data layers, manage multi-client environment

Responsibilities

• Own tag management & deployment across GTM with data layers and server-side tagging
• Own conversion tracking & platform integration with Meta, Google Ads, TikTok, LinkedIn, Snapchat
• Own QA, debugging & data integrity across client sites and platforms
• Own data privacy compliance with GDPR/CCPA and consent mode configurations
• Support documentation, tagging plans, and cross-team enablement with clear data narratives

Skills

GTM

GA4

Pixel & CAPI

JavaScript

Data privacy

Data layer

Server-side tagging

DebugView

Communication

Job description

Darkroom is seeking a Tracking Specialist (GTM) to lead the web analytics and pixel deployment architecture for a distributed marketing team focused on education and nonprofit clients. You will implement tracking via Google Tag Manager, configure events across major ad platforms, and ensure data accuracy from click to CRM entry.

You will report to the Data and Analytics Manager during a pivotal scaling phase.