Remote Growth & Ecommerce GM, Marketing Leader

Un/Common; Rosario; Remote; ARS 184,482,000 - 276,723,000; Full time

Benefits offered by this job

Equity opportunity

Remote LATAM work

Toronto-hours collaboration

Potential relocation to US/Canada

Job summary

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager to lead marketing, ecommerce growth, and profitability. You will split your time between running HoopStars operations and building the parent company's marketing function across brands.

Remote from LATAM with Toronto hours, you will own budgets, optimize paid acquisition, conversion, retention, and team performance. This role offers equity potential and potential relocation to US/Canada by mutual agreement.

Qualifications

• Demonstrated results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with delivery capacity.
• Comfort doing practical work while developing people and systems.

Responsibilities

• Run HoopStars: own business plan, budget, revenue, profitability and cash forecasts; lead sales and ops.
• Drive digital growth: improve paid search/social, landing pages, enrollment funnels, pricing and offers.
• Build the parent marketing team: define structure, recruit specialists, manage priorities and performance.
• Establish commercial discipline: connect campaign performance to paying customers and profit.
• Stay close to execution: inspect accounts, diagnose funnels and launch improvements with the team.

Skills

Paid acquisition

Conversion optimization

Customer retention

Remote leadership

English communication

Job description

HoopStars, a Toronto-based youth basketball business, seeks a hands-on General Manager to lead marketing, ecommerce growth, and profitability. You will split your time between running HoopStars operations and building the parent company's marketing function across brands.

Remote from LATAM with Toronto hours, you will own budgets, optimize paid acquisition, conversion, retention, and team performance. This role offers equity potential and potential relocation to US/Canada by mutual agreement.