Remote Growth Marketer: Meta Ads & Creative Strategy

Webtopia; Ciudad de Mendoza; Remote; ARS 106.019.000 - 181.747.000; Vollzeit

Benefits dieser Stelle

Base + incentives

Remote-first

Premium brands work

Entrepreneurial culture

Zusammenfassung

Webtopia is seeking a Growth Marketer to drive paid social growth for ecommerce and personal brands. The role splits time between creative strategy, Meta ads management, and client communication, with each area taking about one third of the workload.

You will research audiences, craft hooks and copy, manage campaigns, and translate results into actionable recommendations for clients. Remote-first position offering flexible scheduling; work with premium brands and public figures.

Qualifikationen

• Strong copywriting that reads as if written for the scrolling user.
• Habit of studying ads while scrolling and reverse-engineering what makes a campaign work.
• Working knowledge of core ad metrics: CPM, CTR, CVR, CPA/CPL.
• Confidence leading client relationships and strategy conversations, not just supporting them.

Aufgaben

• Research audience pain points, objections, and desired outcomes through Reddit threads, reviews, competitor ads, and social listening.
• Build persona profiles and identify the angles that will resonate with each audience.
• Write hooks, scripts, and body copy that drive engagement and conversions.
• Direct creative production, including shot selection and visual storytelling, while keeping brand consistency.
• Set up and manage Meta ad campaigns, from audience targeting to budget allocation.
• Read CPM, CTR, conversion rate, and CPA/CPL to identify which creative is winning and why.
• Translate performance data into recommendations the client can act on.
• Lead client meetings, set the agenda, and keep documentation current between calls.

Kenntnisse

Copywriting

Audience research

Campaign optimization

Client communication

Creative strategy

Performance analytics

Tools

Meta Ads Manager

Jobbeschreibung

Webtopia is seeking a Growth Marketer to drive paid social growth for ecommerce and personal brands. The role splits time between creative strategy, Meta ads management, and client communication, with each area taking about one third of the workload.

You will research audiences, craft hooks and copy, manage campaigns, and translate results into actionable recommendations for clients. Remote-first position offering flexible scheduling; work with premium brands and public figures.