LATAM 4P Lead: Consumer Compute & Gaming

Hewlett Packard Co.; Buenos Aires; On-site; ARS 184,482,000 - 276,723,000; Full time

Job summary

Hewlett Packard Co. in Buenos Aires, Argentina is seeking a 4P Lead for Consumer Compute & Gaming in LATAM. You will own region-wide go-to-market plans, coordinate with country teams, and drive end-to-end 4P campaigns with ecosystem partners to grow share and profitability.

The role requires strong cross-functional influence, data-driven decision making, and a track record in regional marketing. Travel across LATAM is expected as part of regional responsibilities.

Qualifications

• Four-year or Graduate Degree in Sales, Marketing, Business Administration, or a related discipline, or commensurate work experience.
• Typically 10–15 years of experience in category management, go-to-market, trade/product marketing, channel or sales management, or a related field.
• Experience across Latin American markets with direct exposure to country sales and retail dynamics.
• Experience designing and executing full marketing-mix / 4P programs with measurable commercial results.
• Track record of building and monetizing strategic partner relationships — securing co-marketing funds, MDF, and joint go-to-market commitments.
• Experience leading through influence across matrixed, multi-country organizations.

Responsibilities

• Defines and drives the regional 4P plan for Consumer Compute and Gaming—product positioning, pricing, promotions, and place.
• Builds end-to-end 4P campaigns with ecosystem partners from concept to point-of-sale execution.
• Sells 4P projects to secure funding; negotiates co-marketing and MDF contributions.
• Leads campaign funding governance across countries and activities, aligning investment with goals.
• Translates market insights into strategic 4P choices for platforms, price bands and segments.
• Engages LATAM country sales and retail teams to ensure adoption and execution of plans.
• Monitors KPIs and adjusts plans to close gaps; collaborates with regional leadership.
• Represents the category with sales force, partners, and the wider tech ecosystem.
• Establishes operating rhythm, tools, templates, and standards for 4P planning.

Skills

Go-to-Market

4P Marketing

Campaign Design

Ecosystem Partners

Co-Marketing Funding

Pricing Strategy

Channel & Retail

Market Research

Sell-Out Analytics

Data Analysis

Product Marketing

Product Strategy

Regional Strategy

Value Propositions

Agile Methodology

Education

Four-year or Graduate Degree in Sales, Marketing, Business Administration, or a related discipline

Job description

Hewlett Packard Co. in Buenos Aires, Argentina is seeking a 4P Lead for Consumer Compute & Gaming in LATAM. You will own region-wide go-to-market plans, coordinate with country teams, and drive end-to-end 4P campaigns with ecosystem partners to grow share and profitability.

The role requires strong cross-functional influence, data-driven decision making, and a track record in regional marketing. Travel across LATAM is expected as part of regional responsibilities.