GTM Tracking & Analytics Specialist (Remote)
Us Job Finders
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Ventajas ofrecidas por este puesto de trabajo
Descripción de la vacante
Us Job Finders is seeking a Tracking Specialist to own GTM tagging, data layers, and conversion tracking for education-focused campaigns. You’ll ensure accurate measurement across browsers, platforms, and CRM entries, while maintaining privacy compliance and robust QA.
The role is remote, with a focus on scaling analytics for education and nonprofit clients. You’ll implement server-side tagging where beneficial, audit tracking quality, and translate technical setups for non-technical teams.
Formación
- 3+ years of hands-on tracking or web analytics in an agency or marketing setting.
- Experience with GTM containers, triggers, data layers, and server-side tagging.
- Experience planning and troubleshooting conversion tracking across major ad platforms.
- Hands-on GA4 configuration, events, and DebugView.
- Knowledge of GDPR/CCPA consent management and privacy considerations.
Responsabilidades
- Own tag management, deployment, and data layer maintenance across multi-client environments.
- Own conversion tracking and platform integration with Meta, Google Ads, TikTok, LinkedIn, and Snapchat.
- Audit, debug, and ensure data integrity across GA4, ad platforms, and CRMs.
- Manage cookie consent banners and privacy compliance across sites.
- Document tagging plans and enable cross-team understanding of data flows.
Conocimientos
Herramientas
Descripción del empleo
Us Job Finders is seeking a Tracking Specialist to own GTM tagging, data layers, and conversion tracking for education-focused campaigns. You’ll ensure accurate measurement across browsers, platforms, and CRM entries, while maintaining privacy compliance and robust QA.
The role is remote, with a focus on scaling analytics for education and nonprofit clients. You’ll implement server-side tagging where beneficial, audit tracking quality, and translate technical setups for non-technical teams.
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