Growth Marketing Lead - Remote LATAM, Equity Opportunity

Virtustant; Buenos Aires; Remote; ARS 185,448,000 - 247,265,000; Full time

Benefits offered by this job

Unlimited PTO

Fully remote from LATAM

US Central time overlap

Equity opportunity

Job summary

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. The role spans HoopStars operations and building the parent Community Sports Partners' marketing team across brands.

You will drive customer acquisition, improve conversion, and boost repeat enrollments while owning budgets and performance reporting. Remote from LATAM with Toronto hours.

Qualifications

• Experience leading ecommerce growth campaigns and profitable marketing initiatives.
• Track record of improving online acquisition, conversion, and retention.
• Experience hiring and managing marketers, creatives, or agencies.

Responsibilities

• Own HoopStars business plan, budget, revenue, profitability and cash forecasts.
• Lead sales and operations, ensuring programmes, coaches, venues and service quality.
• Drive digital growth across paid search, social, landing pages and enrollment funnels.
• Build and manage the parent marketing team across brands and ensure performance reporting.
• Connect campaign performance to customers and profitability with reliable testing.

Skills

Paid acquisition

Conversion optimization

Retention strategies

Team leadership

Ecommerce growth

English communication

Job description

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager focused on marketing, ecommerce growth, and profitable expansion. The role spans HoopStars operations and building the parent Community Sports Partners' marketing team across brands.

You will drive customer acquisition, improve conversion, and boost repeat enrollments while owning budgets and performance reporting. Remote from LATAM with Toronto hours.