Growth Marketing Lead — Remote (LATAM) + Equity

Hire Hangar, Inc.; Buenos Aires; Remote; ARS 136,310,000 - 272,620,000; Full time

Benefits offered by this job

Equity opportunity

Remote work from LATAM

Toronto-hours collaboration

Job summary

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager to drive marketing, ecommerce growth, and profitability across HoopStars and its parent company. You will split time between HoopStars operations and building the parent marketing team, leading paid acquisition, optimization, pricing, and retention while owning budgets and performance.

You will collaborate across brands, recruit and manage specialists or agencies, and establish commercial discipline with

Qualifications

• Proven results in paid acquisition, conversion and retention.
• Commercial responsibility beyond a marketing budget: pricing, margins, staffing, forecasts or profitability.
• Experience hiring and managing marketers, creatives, agencies or other specialists.
• Ability to translate ecommerce methods into a service business with real delivery capacity.
• Comfort doing practical work while developing people and systems.
• Strong professional English and effective remote leadership.

Responsibilities

• Run HoopStars: Own its business plan, budget, revenue, profitability and cash forecasts.
• Drive digital growth: Improve paid search and social, creative, landing pages, enrollment funnels, pricing, offers, referrals and retention.
• Build the parent marketing team: Define structure, recruit specialists, appoint contractors or agencies, and manage priorities.

Skills

Paid acquisition

Conversion

Retention

Commercial responsibility

Remote leadership

Team building

Job description

HoopStars is a Toronto-based youth basketball business seeking a hands-on General Manager to drive marketing, ecommerce growth, and profitability across HoopStars and its parent company. You will split time between HoopStars operations and building the parent marketing team, leading paid acquisition, optimization, pricing, and retention while owning budgets and performance.

You will collaborate across brands, recruit and manage specialists or agencies, and establish commercial discipline with