Analista Web Senior GA4/GTM | Remoto

Cookunity; Buenos Aires; Remote; ARS 100,402,000 - 139,018,000; Full time

Benefits offered by this job

Remote role

Competitive pay

High-visibility role

Impactful education work

Team culture

Job summary

Cookunity seeks a Data Analyst with GA4 and GTM experience for a remote role within our education-focused marketing team. You will own web analytics, pixel deployment, and measurement across campaigns, ensuring data quality from click to CRM entry.

You will configure GA4 events, manage GTM containers, and collaborate with Paid Media and Web Services to keep tracking accurate and campaigns measurable.

Qualifications

• 3+ years in hands-on tracking or web analytics in an agency/marketing setting.
• Intermediate experience with GTM containers, triggers and data layer implementation.
• Practical experience planning, deploying, and troubleshooting conversion tracking across major ad platforms.
• Hands-on GA4 experience including event config and DebugView.
• HTML/CSS selectors and basic JavaScript for tag troubleshooting.

Responsibilities

• Own tag management & deployment across client sites.
• Own conversion tracking & platform integration across Meta, Google Ads, TikTok, LinkedIn, Snapchat.
• Own QA, debugging & data integrity across client sites.
• Own data privacy compliance (GDPR, CCPA) and consent management integrations.
• Support documentation & cross-team enablement on tagging practices.

Skills

GA4 tracking

GTM / tag management

Web analytics

Pixel deployment

Data privacy compliance

JavaScript basics

Communication skills

Tools

Google Tag Manager

GA4

Conversion API (CAPI)

DebugView

Job description

Cookunity seeks a Data Analyst with GA4 and GTM experience for a remote role within our education-focused marketing team. You will own web analytics, pixel deployment, and measurement across campaigns, ensuring data quality from click to CRM entry.

You will configure GA4 events, manage GTM containers, and collaborate with Paid Media and Web Services to keep tracking accurate and campaigns measurable.