Senior VP, Retail Marketing: Growth & Digital Strategy

James Douglas Middle East; Dubai; On-site; AED 300,000 - 400,000; Full time

Job summary

A leading financial services company in the UAE is seeking a Head of Retail Marketing. The role involves developing marketing strategies, managing budgets, and driving customer engagement across various channels. Ideal candidates will have over 12 years of experience in banking or extensive marketing across B2C and B2B sectors. Strong analytical skills and familiarity with digital marketing are crucial for success.

Qualifications

• 12+ years of banking experience or 20+ years in marketing.
• Experience building innovative teams and driving success.
• Strong analytical and quantitative skills for data-driven decisions.

Responsibilities

• Determine and implement marketing strategies in UAE and Pakistan.
• Design marketing initiatives to enhance customer experience.
• Monitor marketing performance against business metrics.
• Manage marketing budget and oversee marketing team.

Skills

B2C digital marketing

B2B digital marketing

Team leadership

Customer analytics

Entrepreneurial mindset

AI-driven strategies

Bilingual proficiency

Digital Marketing experience

Extensive retail marketing

Job description

A leading financial services company in the UAE is seeking a Head of Retail Marketing. The role involves developing marketing strategies, managing budgets, and driving customer engagement across various channels. Ideal candidates will have over 12 years of experience in banking or extensive marketing across B2C and B2B sectors. Strong analytical skills and familiarity with digital marketing are crucial for success.