SaaS HRMS Growth Lead – UAE & GCC

Acoup; Dubai; On-site; AED 223,000 - 446,000; Full time

Job summary

Acoup is seeking an experienced Business Development Manager to drive new customer acquisition and revenue growth for our SaaS HRMS platform in the UAE/GCC. You will lead the end-to-end sales cycle, from prospecting to renewal, negotiating terms and closing SaaS subscriptions with corporate clients.

You will build a strong pipeline by engaging CEOs, HR leaders, and IT decision-makers, delivering product demonstrations, and tailoring proposals to client HR and payroll needs.

Qualifications

• 3–5 years of proven B2B software sales experience in the UAE or GCC.
• Direct experience selling SaaS HRMS/HRIS/payroll software or enterprise SaaS solutions is strongly preferred.
• Demonstrated success in independently acquiring corporate customers and closing software subscription contracts.
• Strong understanding of SaaS business models, subscription pricing, and recurring revenue.
• Proven ability to generate leads, approach decision-makers, and convert prospects into paying customers.
• Experience conducting software demonstrations, handling objections, negotiating, and closing deals.
• Knowledge of HRMS functionalities, HR processes, UAE WPS, attendance, leave management, and employee lifecycle management.
• Ability to communicate technical software features in clear business terms.

Responsibilities

• Identify, approach, and acquire new corporate customers for our SaaS HRMS platform.
• Generate new business through cold calling, LinkedIn prospecting, email outreach, visits, referrals, and networking.
• Target SMEs, mid-sized companies, and large enterprises looking to implement or upgrade HRMS.
• Engage with CEOs, HR Directors, CHROs, Finance Directors, IT Heads, and other decision-makers.
• Conduct product demonstrations and presentations to showcase features and business benefits.
• Coordinate with product and implementation teams for onboarding of new customers.
• Maintain an active sales pipeline, follow up regularly, and manage opportunities through CRM.
• Achieve monthly and quarterly new customer acquisition, sales, and recurring revenue targets.

Skills

B2B software sales

Lead generation

CRM proficiency

Negotiation

Product demonstrations

Relationship building

Sales pipeline

Customer onboarding

Tools

CRM systems

Job description

Acoup is seeking an experienced Business Development Manager to drive new customer acquisition and revenue growth for our SaaS HRMS platform in the UAE/GCC. You will lead the end-to-end sales cycle, from prospecting to renewal, negotiating terms and closing SaaS subscriptions with corporate clients.

You will build a strong pipeline by engaging CEOs, HR leaders, and IT decision-makers, delivering product demonstrations, and tailoring proposals to client HR and payroll needs.