Performance Marketing Manager — Global Campaigns

IFZA Partnership; Dubai; Presencial; AED 420.000 - 620.000; Jornada completa

Descripción de la vacante

IFZA Dubai is seeking an experienced Performance Marketing Lead to orchestrate paid campaigns across Google, Meta, LinkedIn and TikTok. You will design experiments, optimize audiences and landing pages, and ensure robust measurement with GTM and GA4.

You will collaborate with internal teams, build dashboards, and report results to leadership while leveraging CRM integrations and offline conversion tracking.

Formación

• 6+ years in performance marketing in international markets.
• Advanced Google Tag Manager and GA4.
• Experience with campaign optimization and conversion rate optimization.
• Fluent English and strong communication skills.

Responsabilidades

• Launch, manage and optimize paid campaigns across Google, Meta, LinkedIn and TikTok.
• Execute A/B and multivariate tests across ads, audiences and landing pages.
• Manage GTM tagging, tracking, remarketing and conversion events.
• Build reporting dashboards for paid and organic channel KPIs.
• Collaborate with internal teams and present findings to leadership.

Conocimientos

Performance marketing

A/B testing

Multivariate testing

Campaign optimization

Conversion rate optimization

Data analysis

Herramientas

Google Tag Manager

Google Analytics GA4

CRM integration

Descripción del empleo

IFZA Dubai is seeking an experienced Performance Marketing Lead to orchestrate paid campaigns across Google, Meta, LinkedIn and TikTok. You will design experiments, optimize audiences and landing pages, and ensure robust measurement with GTM and GA4.

You will collaborate with internal teams, build dashboards, and report results to leadership while leveraging CRM integrations and offline conversion tracking.