Lifecycle Marketing Architect: Automation & CRM

Setcreative; Dubai; On-site; AED 183,621 - 257,069; Full time

Job summary

Setcreative seeks a Lifecycle Marketing Executive to own the lifecycle marketing engine. You will design and execute multi-channel CRM campaigns to enhance customer retention and growth.

The ideal candidate has 2-3 years in lifecycle marketing and hands-on experience with platforms like Braze and HubSpot. This role is crucial to ensuring effective customer journeys and optimising engagement across various channels.

Qualifications

• 2–3 years of experience in CRM, lifecycle marketing, or marketing automation.
• Hands-on experience with marketing automation platforms.

Responsibilities

• Design and execute multi-channel CRM campaigns.
• Build, manage, and optimise automated customer journeys.
• Monitor campaign performance and present insights.

Skills

CRM

Marketing Automation

A/B Testing

Strong Copywriting

Data Analysis

Tools

Braze

CleverTap

HubSpot

Klaviyo

Job description

Setcreative seeks a Lifecycle Marketing Executive to own the lifecycle marketing engine. You will design and execute multi-channel CRM campaigns to enhance customer retention and growth.

The ideal candidate has 2-3 years in lifecycle marketing and hands-on experience with platforms like Braze and HubSpot. This role is crucial to ensuring effective customer journeys and optimising engagement across various channels.