Growth-Driven Lifecycle Marketing Automation Specialist

ClearGrid; Dubai; On-site; AED 335,000 - 536,000; Full time

Job summary

ClearGrid is seeking a Marketing Automation Specialist to design and scale data-driven customer lifecycle campaigns across email, push, WhatsApp, and in-app channels. You will leverage WebEngage or Braze with CRM and analytics systems to personalize journeys and drive measurable growth.

You will run A/B tests, optimize funnels, and collaborate with product and data teams to define KPIs and dashboards, ensuring consistent engagement across the customer lifecycle.

Qualifications

• Bachelor's degree or higher in Marketing, CS, AI, or related field.
• Hands-on experience in marketing automation CRM or growth marketing.
• Certifications in Braze, WebEngage, Growth Hacking, Google Analytics, SQL or Python beneficial.

Responsibilities

• Design multi-channel lifecycle campaigns (email, push, WhatsApp, in-app).
• Develop growth strategies and test new ideas for channels and funnels.
• Run A/B and multivariate tests to optimize subject lines and journeys.
• Leverage data and segmentation to personalize experiences.
• Collaborate with product, growth and data teams to define KPIs and dashboards.
• Map and optimize customer journeys with effective touchpoints.

Skills

Growth hacking

AB testing

Data-driven optimization

Campaign analytics

Education

Bachelor's degree in Marketing

Computer Science or AI-related field

Tools

WebEngage

Braze

CRM systems

CDPs

SQL

Job description

ClearGrid is seeking a Marketing Automation Specialist to design and scale data-driven customer lifecycle campaigns across email, push, WhatsApp, and in-app channels. You will leverage WebEngage or Braze with CRM and analytics systems to personalize journeys and drive measurable growth.

You will run A/B tests, optimize funnels, and collaborate with product and data teams to define KPIs and dashboards, ensuring consistent engagement across the customer lifecycle.