Strategic Paid Search Lead — Remote

Blacksmith Agency LLC; Gqeberha; Remote; ZAR 1,156,000 - 1,817,000; Full time

Benefits offered by this job

Remote work (USA/Canada/LatAm/South af

Job summary

Blacksmith Agency, an AI-first digital agency, is seeking a Paid Search Manager to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budget calls, roadmap, and narrative when clients ask why, serving as the strategic voice on calls.

You will own campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, manage budgets and testing, and drive 90-day roadmaps and quarterly business reviews. Remote role open to US/Canada/Latin America/South Africa.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven track record of improving ROAS, CPA, or pipeline metrics.
• Agency experience handling multiple clients simultaneously.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Handle budget allocation, bidding, targeting and creative testing; know when to pause or kill a campaign.
• Ensure accurate conversion tracking and attribution with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and articulate the numbers behind the results.
• Foster account growth through retention, upsell, and long-term client relationships.

Skills

Google Ads

Meta

Agency experience

English (US clients)

Job description

Blacksmith Agency, an AI-first digital agency, is seeking a Paid Search Manager to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budget calls, roadmap, and narrative when clients ask why, serving as the strategic voice on calls.

You will own campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, manage budgets and testing, and drive 90-day roadmaps and quarterly business reviews. Remote role open to US/Canada/Latin America/South Africa.