Strategic Digital Campaign Lead for Growth

Placements24; Stellenbosch; On-site; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Competitive salary

Bonuses based on performance

Professional growth opportunities

Collaborative work environment

Health benefits

Job summary

Placements24 in Stellenbosch is seeking a Digital Campaign Manager to lead and optimize integrated online advertising campaigns. You will plan, execute, and refine strategies across Google Ads, social platforms, and programmatic channels.

The role requires data-driven decision making, a strong grasp of analytics tools, and the ability to collaborate with creative and technical teams to deliver high-impact results.

Qualifications

• Bachelor's degree in Marketing, Advertising, or related field.
• Strong track record managing digital campaigns across multiple platforms.
• Proficient in Google Analytics or similar web analytics tools.
• Experience optimizing campaigns for ROI and CPA.
• Excellent project management and organizational skills.

Responsibilities

• Develop and execute digital marketing campaign strategies across PPC, social, display, and email.
• Manage campaign budgets to maximize ROI.
• Monitor performance in real-time and adjust to improve CPA, CTR, and conversions.
• Collaborate with content creators, designers, and developers to align assets with objectives.
• Stay updated on digital marketing trends and best practices.

Skills

PPC management

Data analytics

Digital advertising

Campaign optimization

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Facebook Ads Manager

LinkedIn Ads

Programmatic advertising

Job description

Placements24 in Stellenbosch is seeking a Digital Campaign Manager to lead and optimize integrated online advertising campaigns. You will plan, execute, and refine strategies across Google Ads, social platforms, and programmatic channels.

The role requires data-driven decision making, a strong grasp of analytics tools, and the ability to collaborate with creative and technical teams to deliver high-impact results.