Hybrid Digital Campaign Manager: Data-Driven Growth

Placements24; Gauteng; Hybrid; ZAR 650,000 - 900,000; Full time

Benefits offered by this job

Hybrid work environment

Medical aid package

Training opportunities

Job summary

Placements24 is seeking an experienced Digital Campaign Manager to oversee and optimize online marketing campaigns for its Klerksdorp operations in North West. You will plan, execute, and measure campaigns across Google Ads, social platforms, and email, driving brand awareness and lead generation.

You will analyze performance data, run A/B tests, and collaborate with creative teams to craft compelling ad copy and landing pages, ensuring alignment with brand strategies and ROI targets.

Qualifications

• Bachelor’s degree in Marketing or related field.
• At least 4 years of experience in digital campaign management.
• Proficiency with Google Ads, Facebook Ads Manager and LinkedIn Campaign Manager.
• Strong analytics using Google Analytics and reporting tools.
• Excellent project management and teamwork.

Responsibilities

• Develop and execute integrated digital marketing campaigns across PPC, social, display, and email.
• Manage campaign budgets and allocate resources to maximize ROI.
• Monitor, analyze, and report campaign performance with insights.
• Optimize campaigns in real-time using data and A/B testing results.
• Collaborate with creatives to develop ad copy, visuals, and landing pages.
• Conduct market research and identify new campaign opportunities.
• Stay updated on digital marketing trends and best practices.

Skills

Digital marketing

Campaign management

Google Analytics

A/B testing

Budget management

Team collaboration

Data analysis

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Facebook Ads Manager

LinkedIn Campaign Manager

Job description

Placements24 is seeking an experienced Digital Campaign Manager to oversee and optimize online marketing campaigns for its Klerksdorp operations in North West. You will plan, execute, and measure campaigns across Google Ads, social platforms, and email, driving brand awareness and lead generation.

You will analyze performance data, run A/B tests, and collaborate with creative teams to craft compelling ad copy and landing pages, ensuring alignment with brand strategies and ROI targets.