Growth-Focused Digital Marketing Strategist

Placements24; Midrand; Hybrid; ZAR 420,000 - 700,000; Full time

Benefits offered by this job

Annual bonus

Medical aid

Provident fund

Professional development

Job summary

Placements24 in Midrand, Gauteng, seeks a Digital Marketing Strategist to drive growth through integrated campaigns across SEO, SEM, social media, email, and content marketing. The role blends strategy with hands-on execution and requires collaboration with sales, product development, and creative teams.

The ideal candidate has 3–5 years of experience, strong analytical skills, and proficiency with Google Analytics and Google Ads.

Qualifications

• Bachelor's degree required in Marketing, Communications, Business, or related field.
• 3-5 years of proven Digital Marketing experience.
• Experience with SEO/SEM, marketing automation, and social media tools.
• Proficient with Google Analytics and Google Ads; strong written/verbal communication.

Responsibilities

• Develop and execute digital marketing strategies across multiple channels (SEO, SEM, social, email, content).
• Manage and optimize paid campaigns (Google Ads, social ads) to maximize ROI and leads.
• Conduct market research and competitive analysis to spot trends.
• Create engaging content for websites, blogs, social, and newsletters.
• Analyze campaign data and provide actionable insights and reports.
• Collaborate with web development to optimize site for SEO and UX.
• Manage social media presence and community engagement.
• Stay updated on digital marketing tools and best practices.

Skills

Digital marketing

SEO/SEM

Content creation

Analytics

Social media

Communication

CMS/WordPress

Project management

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Google Analytics

Google Ads

Job description

Placements24 in Midrand, Gauteng, seeks a Digital Marketing Strategist to drive growth through integrated campaigns across SEO, SEM, social media, email, and content marketing. The role blends strategy with hands-on execution and requires collaboration with sales, product development, and creative teams.

The ideal candidate has 3–5 years of experience, strong analytical skills, and proficiency with Google Analytics and Google Ads.