Senior E-commerce Strategist (Remote)

Placements24; LegKraal Gate; Hybrid; ZAR 1,992,000 - 2,988,000; Full time

Benefits offered by this job

Fully remote work

Executive-level bonus

Global collaboration

Job summary

Placements24 seeks a Senior E-commerce Strategist to shape and execute the long-term vision for global online operations. This remote role focuses on growth, data analytics, and customer journey optimization across digital channels.

You will lead cross-functional teams, identify market opportunities, and present strategic recommendations to senior leadership. Expect a competitive salary and a highly autonomous, remote-first environment.

Qualifications

• Minimum of 10 years in e-commerce strategy and digital marketing.
• Proven track record of revenue growth through strategic initiatives.
• Expertise in analytics, CRM and marketing automation.
• Strong leadership, communication and presentation skills.
• Experience working in remote or distributed teams.

Responsibilities

• Develop and execute the overarching e-commerce strategy across channels.
• Lead data-driven growth initiatives on social, SEO/SEM, content and email.
• Analyze markets, segments, and competitors to identify opportunities.
• Collaborate with product, marketing, tech and operations for execution.
• Define KPIs and build robust ROI reporting for leadership.
• Mentor cross-functional teams on strategic e-commerce initiatives.
• Drive optimization of customer journeys to boost conversions and UX.

Skills

Analytical skills

Leadership

Communication

Stakeholder influence

Strategic thinking

Education

Master's degree in MBA/Marketing or related

PhD a plus

Tools

E-commerce platforms

Digital analytics

CRM systems

Marketing automation tools

Job description

About the Role

Our client, a leading innovator in the online retail sector, is seeking a highly experienced and visionary Senior E-commerce Strategist to join their fully remote, global team. This role is pivotal in shaping and executing the long-term strategic vision for our client's e-commerce operations, driving significant growth and market leadership. You will be responsible for identifying emerging trends, developing innovative growth strategies, and optimizing the entire online customer journey across all digital touchpoints, with a strong emphasis on leveraging social media and data analytics. We are looking for a strategic thinker with a deep understanding of the e-commerce landscape, a proven track record of success in driving substantial online revenue growth, and exceptional analytical and leadership skills. As a remote-first position, this role offers the autonomy to work from anywhere, contributing to a dynamic, collaborative, and results-driven culture. This is an unparalleled opportunity to influence the strategic direction of a major player in the e-commerce space and drive impactful change. Your expertise will be key in navigating complex market dynamics and unlocking new avenues for expansion.

Key Responsibilities

• Develop and refine the overarching e-commerce strategy, encompassing customer acquisition, retention, and lifetime value optimization.
• Identify and capitalize on emerging market trends, technological advancements, and competitive threats to inform strategic planning.
• Lead the development and execution of data-driven growth initiatives across all digital channels, including social media, SEO, SEM, content, and email marketing.
• Conduct in-depth market analysis, customer segmentation, and competitive research to uncover strategic opportunities.
• Collaborate with product, marketing, technology, and operations teams to ensure seamless strategy implementation and execution.
• Define key performance indicators (KPIs) and establish robust reporting mechanisms to track strategic progress and measure ROI.
• Oversee the optimization of the e-commerce platform and customer journey to maximize conversion rates and user experience.
• Mentor and guide cross-functional teams on strategic e-commerce initiatives.
• Champion innovation and foster a culture of continuous improvement and experimentation within the e-commerce domain.
• Present strategic recommendations and performance updates to senior leadership.

Requirements

• Master's degree in Business Administration, Marketing, or a related field; PhD is a plus.
• Minimum of 10 years of progressive experience in e-commerce strategy, digital marketing, and online business development.
• Demonstrated success in developing and executing complex e-commerce strategies that have resulted in significant revenue growth.
• Expertise in e-commerce platforms, digital analytics, CRM systems, and marketing automation tools.
• Strong analytical and quantitative skills, with the ability to translate data into actionable strategic insights.
• Exceptional leadership, communication, and presentation skills.
• Proven ability to influence stakeholders at all levels and manage cross-functional projects.
• Deep understanding of online consumer behavior, market dynamics, and digital trends.
• Experience working in a fully remote or distributed team environment.
• Strategic mindset with a passion for innovation and driving business transformation.

Benefits

• Fully remote work arrangement offering maximum flexibility and global reach.
• Opportunity to shape the strategic direction of a leading e-commerce company.
• Highly competitive salary and executive-level bonus structure.
• Access to cutting-edge analytics and strategy development tools.
• Collaborative and intellectually stimulating remote work environment.
• Significant opportunities for professional growth and leadership development.
• Be at the forefront of e-commerce innovation.