Remote E-commerce Social Media Strategist

Placements24; Mbombela (Nelspruit); Remote; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Remote work

Health insurance

Professional development

Equity potential

Bonus potential

Brand growth opportunity

Job summary

Placements24 is seeking a highly experienced Remote E-commerce Social Media Strategist to lead our digital marketing from anywhere. You will define and execute cutting-edge social media strategies to boost brand awareness, engagement, and online sales for our e-commerce brand.

You will leverage data, insights, and creative thinking to connect with our audience, build a loyal community, and drive measurable business results.

Qualifications

• Minimum 5 years in social media strategy with an e-commerce focus.
• Proven track record delivering measurable results.
• Expertise in analytics, reporting tools, and paid social advertising.
• Strong understanding of SEO and content marketing principles.
• Bachelor's or Master's in Marketing, Business, or a related field.

Responsibilities

• Develop and execute long-term social media strategies aligned with e-commerce goals.
• Conduct market research, audience segmentation, and competitive analysis to identify opportunities.
• Oversee content creation and curation across all relevant platforms.
• Manage and optimize paid social campaigns focused on ROI, CAC, and LTV.
• Analyze performance data and present strategic recommendations to senior management.
• Foster brand advocacy and build an engaged online community.

Skills

Social media strategy

E-commerce

Performance marketing

Analytics

SEO

Leadership

Education

Bachelor's/Master's in Marketing, Business or related

Tools

Facebook Ads Manager

Google Analytics

LinkedIn Campaign Manager

SEO tools (SEMrush/WebFX)

Job description

About the Role

Our client is seeking an innovative and strategic Remote E-commerce Social Media Strategist to lead their digital marketing efforts from anywhere. This role requires a forward-thinking professional to develop and implement cutting-edge social media strategies that drive significant growth in brand awareness, customer engagement, and sales for their online retail business. You will leverage data, industry insights, and creative thinking to define our social media presence and ensure it effectively connects with our target audience, fostering a strong online community and driving measurable business results.

Key Responsibilities

• Develop and execute comprehensive, long-term social media strategies aligned with e-commerce objectives and brand vision.
• Conduct in-depth market research, competitive analysis, and audience segmentation to identify opportunities and tailor strategies.
• Oversee the creation and curation of compelling content across all relevant social media platforms.
• Manage and optimize paid social media campaigns, focusing on ROI, customer acquisition cost (CAC), and lifetime value (LTV).
• Analyze performance data, extract key insights, and present strategic recommendations to senior management.
• Foster brand advocacy and build a loyal online community through strategic engagement initiatives.

Requirements

• Minimum of 5 years of experience in social media strategy, with a significant focus on e-commerce and performance marketing.
• Proven track record of developing and implementing successful social media strategies that yield measurable business results.
• Expertise in social media analytics, reporting tools, and paid social media advertising platforms.
• Strong understanding of digital marketing ecosystems, SEO, and content marketing principles.
• Excellent leadership, communication, and presentation skills, with the ability to influence stakeholders.
• Bachelor's or Master's degree in Marketing, Business, or a related field.

Benefits

• Highly competitive annual salary for a senior remote position.
• Full remote flexibility, allowing you to work from any location.
• Comprehensive health, dental, and vision insurance.
• Generous budget for professional development, conferences, and online courses.
• Potential for equity or significant bonus based on performance.
• Opportunity to shape the future of a growing e-commerce brand.