Senior E-commerce Specialist

Placements24; Durban; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work arrangement

Health, dental, and vision insurance

Professional development

Generous paid time off

Job summary

Placements24 in Durban is seeking a Senior E-commerce Specialist to lead online sales strategies and optimize the customer journey in a fully remote setup. You will partner with marketing, operations, and IT to enhance the online presence and achieve revenue targets.

The role requires a track record in e-commerce management, digital marketing, SEO/SEM, and analytics; you will manage listings, promotions, and campaigns across channels while staying ahead of industry trends.

Qualifications

• Bachelor's degree or equivalent practical experience in Marketing, Business or a related field.
• Minimum of 5 years of proven experience in e-commerce management and digital marketing.
• Proven success in driving online sales growth and improving key metrics.
• Proficiency with e-commerce platforms (Shopify, Magento) and analytics tools (Google Analytics).
• Strong understanding of SEO, SEM, content marketing and social media strategies.
• Excellent analytical, problem-solving and project management skills.

Responsibilities

• Develop and execute comprehensive e-commerce strategies to increase website traffic, conversion rates, and average order value.
• Manage and optimize product listings, merchandising, and promotional campaigns across various online channels.
• Analyze website performance data, customer behavior and market trends to identify opportunities for improvement.
• Collaborate with the digital marketing team to drive targeted traffic through SEO, SEM, social media, and email marketing efforts.
• Oversee day-to-day operations of the e-commerce platform, ensuring a smooth customer experience from browsing to checkout.
• Stay abreast of emerging e-commerce technologies and best practices to maintain a competitive edge.

Skills

E-commerce strategy

Digital marketing

Analytics

Project management

Collaboration

Education

Bachelor's degree in Marketing/Business

Tools

Shopify

Magento

Google Analytics

Job description

About the Role

Our client is seeking a highly skilled and motivated Senior E-commerce Specialist to join their dynamic remote team. In this pivotal role, you will be instrumental in driving online sales strategies, optimizing the customer journey, and ensuring a seamless digital shopping experience. You will work closely with marketing, operations, and IT departments to enhance our online presence and achieve ambitious revenue targets. This position is perfect for a strategic thinker with a proven track record in e-commerce, who thrives in a collaborative, results-oriented remote environment and is eager to contribute to the growth of a leading retail brand.

Key Responsibilities

• Develop and execute comprehensive e-commerce strategies to increase website traffic, conversion rates, and average order value.
• Manage and optimize product listings, merchandising, and promotional campaigns across various online channels.
• Analyze website performance data, customer behavior, and market trends to identify opportunities for improvement.
• Collaborate with the digital marketing team to drive targeted traffic through SEO, SEM, social media, and email marketing efforts.
• Oversee the day-to-day operations of the e-commerce platform, ensuring a smooth and efficient customer experience from browsing to checkout.
• Stay abreast of emerging e-commerce technologies and best practices to maintain a competitive edge.

Requirements

• Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
• Minimum of 5 years of proven experience in e-commerce management and digital marketing.
• Demonstrable success in driving online sales growth and improving key e-commerce metrics.
• Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
• Strong understanding of SEO, SEM, content marketing, and social media strategies.
• Excellent analytical, problem-solving, and project management skills, with a keen eye for detail.

Benefits

• Competitive annual salary and performance-based incentives.
• Fully remote work arrangement with flexibility.
• Comprehensive health, dental, and vision insurance plans.
• Opportunities for professional development and continuous learning.
• Generous paid time off and company holidays.