Remote E-commerce Marketing Specialist

Placements24; Gqeberha; Hybrid; ZAR 360,000 - 540,000; Full time

Benefits offered by this job

Fully remote

Flexible hours

Sales bonuses

Professional development

Remote team

Home office stipend

Growth potential

Job summary

Placements24 seeks a dynamic Remote E-commerce Marketing Specialist to drive online sales and optimize the customer journey for our digital storefront. This fully remote role requires expertise in e-commerce platforms, digital advertising, SEO, and conversion rate optimization.

You will develop strategies across PPC, social ads, email marketing, and site optimization, collaborating with web teams to ensure a seamless shopping experience.

Qualifications

• Proven experience in e-commerce marketing with a focus on online sales.
• 3–5 years in digital marketing, with e-commerce strategy expertise.
• Proficiency in e-commerce platforms (Shopify, WooCommerce, Magento).
• Strong knowledge of SEO, SEM, PPC, email marketing and social ads.
• Excellent analytics skills with Google Analytics or similar tools.
• Experience with A/B testing and conversion rate optimization techniques.
• Strong written and verbal communication; able to work remotely.
• Bachelor's degree in Marketing, Business, or related field preferred.

Responsibilities

• Develop and implement e-commerce marketing strategies to drive online sales and customer acquisition.
• Manage and optimize paid search, social media ads, and other digital campaigns for e-commerce.
• Enhance website SEO to improve organic rankings and drive qualified traffic.
• Implement and manage email campaigns to nurture leads and drive repeat purchases.
• Analyze website traffic, sales data, and customer behavior to identify trends.
• Conduct A/B testing on site elements, ads, and landing pages to improve conversions.
• Collaborate with web development and design teams for a seamless shopping experience.
• Stay current with e-commerce trends and best practices to maintain a competitive edge.
• Manage product listings, descriptions, and promotions on the platform.

Skills

E-commerce marketing

Digital marketing

SEO

SEM

PPC

Email marketing

Analytics

A/B testing

Remote work

Education

Bachelor's degree in Marketing or Business

Tools

Shopify

WooCommerce

Magento

Job description

About the Role

Our client is seeking a dynamic and experienced Remote E-commerce Marketing Specialist to drive online sales and enhance the customer journey for their digital storefront. This is a fully remote position that requires a deep understanding of e-commerce platforms, digital advertising, SEO, and conversion rate optimization. You will be responsible for developing and executing marketing strategies that increase website traffic, improve conversion rates, and drive revenue growth. The ideal candidate is analytical, data-driven, and possesses a strong passion for all things e-commerce and digital marketing. This role is critical for expanding our client's online footprint and achieving ambitious sales targets from anywhere.

Key Responsibilities

• Develop and implement effective e-commerce marketing strategies to drive online sales and customer acquisition.
• Manage and optimize paid search (PPC), social media advertising, and other digital advertising campaigns specifically for e-commerce.
• Enhance website SEO to improve organic search rankings and drive qualified traffic.
• Implement and manage email marketing campaigns to nurture leads and drive repeat purchases.
• Analyze website traffic, sales data, and customer behavior to identify trends and opportunities for growth.
• Conduct A/B testing on website elements, ad creatives, and landing pages to improve conversion rates.
• Collaborate with the web development and design teams to ensure a seamless and user-friendly online shopping experience.
• Stay current with e-commerce trends, technologies, and best practices to maintain a competitive edge.
• Manage product listings, descriptions, and promotional activities on the e-commerce platform.

Requirements

• Proven experience in e-commerce marketing, with a strong focus on driving online sales.
• Minimum of 3-5 years of experience in digital marketing, with specific expertise in e-commerce strategies.
• Proficiency in e-commerce platforms (e.g., Shopify, WooCommerce, Magento).
• Strong knowledge of SEO, SEM, PPC, email marketing, and social media advertising.
• Excellent analytical skills and experience with Google Analytics and other web analytics tools.
• Experience with A/B testing and conversion rate optimization techniques.
• Strong written and verbal communication skills.
• Self-motivated and able to work effectively in a remote environment.
• Bachelor's degree in Marketing, Business, or a related field is preferred.

Benefits

• Fully remote work opportunity with flexible hours.
• Competitive salary and performance-based bonuses tied to sales targets.
• Opportunity to work with innovative e-commerce technologies.
• Professional development and training in the latest e-commerce trends.
• Collaborative and supportive remote team environment.
• Contribution towards home office expenses.
• Be part of a company with a growing online presence.