Senior E-commerce Social Media Specialist (Remote)

Placements24; Klerksdorp; Hybrid; ZAR 480,000 - 760,000; Full time

Benefits offered by this job

Remote work

Bonuses

Health insurance

Home office allowance

Professional development

Marketing tools access

Job summary

Placements24 is seeking an experienced Senior E-commerce Social Media Specialist to lead and elevate the online brand from a remote home setting. The role focuses on driving sales, building community, and loyalty through data-driven content and campaigns.

Responsibilities include developing strategies, managing paid campaigns, analyzing performance, and delivering ROI insights. You will own end-to-end execution, coordinate with creative and analytics teams, grow communities, and report results

Qualifications

• 5+ years in social media marketing with a focus on e-commerce.
• Proven track record increasing revenue through social campaigns.
• Expertise in analytics tools and reporting.
• Strong SEO/SEM understanding integrated with social strategy.
• Excellent copywriting and content creation with visual sense.
• Ability to work independently in a remote setting.

Responsibilities

• Develop, implement, and manage sophisticated social media strategies to drive e-commerce sales, brand awareness, and customer engagement.
• Create and curate engaging, high-quality content tailored for various social media platforms, optimizing for conversions.
• Manage the end-to-end execution of paid social media campaigns, including audience targeting, budget allocation, and performance analysis.
• Monitor social media trends, competitor activities, and customer conversations, providing actionable insights and strategic recommendations.
• Analyze social media metrics using advanced tools, preparing comprehensive reports on campaign effectiveness and ROI for key stakeholders.
• Foster and grow online communities, engaging with followers, responding to inquiries, and managing brand reputation across all social channels.

Skills

Social media marketing

E-commerce

Campaign management

Analytics

Copywriting

Tools

Google Analytics

Sprout Social

Facebook Ads Manager

Job description

About the Role

Our client is seeking an experienced and strategic Senior E-commerce Social Media Specialist to lead and elevate their online brand presence from the comfort of their home. This fully remote position requires a deep understanding of social media marketing within the e-commerce landscape, with a focus on driving sales, fostering community, and enhancing brand loyalty. You will be responsible for developing cutting-edge strategies, managing high-impact campaigns, and analyzing performance to ensure optimal ROI. This is a prime opportunity for a senior-level social media expert who thrives on innovation, autonomy, and making a significant impact on e-commerce success in a remote-first environment.

Key Responsibilities

• Develop, implement, and manage sophisticated social media strategies to drive e-commerce sales, brand awareness, and customer engagement.
• Create and curate engaging, high-quality content (including video, graphics, and copy) tailored for various social media platforms, optimizing for conversions.
• Manage the end-to-end execution of paid social media campaigns, including audience targeting, budget allocation, and performance analysis.
• Monitor social media trends, competitor activities, and customer conversations, providing actionable insights and strategic recommendations.
• Analyze social media metrics using advanced tools, preparing comprehensive reports on campaign effectiveness and ROI for key stakeholders.
• Foster and grow online communities, engaging with followers, responding to inquiries, and managing brand reputation across all social channels.

Requirements

• Minimum of 5 years of experience in social media marketing, with a significant focus on e-commerce and direct sales.
• Proven track record of developing and executing successful social media campaigns that demonstrably increased revenue.
• Expertise in social media analytics tools (e.g., Google Analytics, Sprout Social, Facebook Ads Manager) and reporting.
• Strong understanding of SEO, SEM, and their integration with social media strategies.
• Excellent copywriting, editing, and content creation skills, with a strong visual sensibility.
• Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote setting.

Benefits

• Highly competitive salary with performance-based bonuses.
• Fully remote work arrangement offering maximum flexibility.
• Comprehensive health, dental, and vision insurance.
• Generous allowance for home office setup and professional development.
• Access to cutting-edge marketing tools and technologies.