Senior E-commerce Growth Lead (Hybrid) | Data-Driven ROI

Placements24; Johannesburg; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Health and wellness benefits

Hybrid work model

Generous paid time off

Professional development opportunities

Discounts on company products

Job summary

Placements24 is seeking a Senior E-commerce Growth Specialist to drive growth across online sales channels in Johannesburg, Gauteng. The role focuses on optimizing campaigns, improving conversion rates, and leveraging data to inform strategy.

You will lead cross-functional efforts, manage budgets, and stay ahead of e-commerce trends to build brand loyalty and revenue. Hybrid work model offers flexibility between remote and in-office collaboration.

Qualifications

• Proven track record in driving e-commerce growth and online sales.
• Strong understanding of digital marketing channels and consumer behavior.
• Experience across SEO, SEM, PPC, email marketing, and social media.

Responsibilities

• Develop and execute growth strategies across platforms.
• Optimize paid campaigns (PPC, social ads) for ROI and acquisition.
• Analyze traffic, behavior, and conversion using analytics tools.
• Implement A/B tests to improve UX and conversions.
• Oversee social media strategy and content creation.
• Collaborate with marketing, sales and product teams.
• Evaluate new e-commerce tech and trends.
• Manage e-commerce budget and resource allocation.
• Prepare performance reports for senior management.
• Maintain consistent brand voice across online touchpoints.

Skills

E-commerce growth

PPC management

SEO/SEM

Google Analytics

A/B testing

Social media management

Budget management

Cross-functional collaboration

Content marketing

Communication

Education

Bachelor's degree in Marketing or related

Tools

Shopify

Magento

WooCommerce

CRM systems

Google Analytics

Adobe Analytics

Job description

Placements24 is seeking a Senior E-commerce Growth Specialist to drive growth across online sales channels in Johannesburg, Gauteng. The role focuses on optimizing campaigns, improving conversion rates, and leveraging data to inform strategy.

You will lead cross-functional efforts, manage budgets, and stay ahead of e-commerce trends to build brand loyalty and revenue. Hybrid work model offers flexibility between remote and in-office collaboration.