Senior Digital Content Strategist

Placements24; Pietermaritzburg; Hybride; ZAR 600 000 - 900 000; Plein temps

Avantages offerts par ce poste

Company laptop

Home office stipend

Health insurance

Dental and vision insurance

Paid time off

Professional development

Résumé du poste

Placements24 is seeking a Senior Digital Content Strategist for a fully remote role. You will craft content strategies, manage calendars, and drive engagement across social, web, and email channels.

The ideal candidate brings 5+ years in content strategy, strong SEO/SEM knowledge, and proficiency with WordPress/Drupal and Google Analytics. Join a remote-first team delivering innovative digital projects for a global audience.

Qualifications

• Bachelor's degree in Marketing or related field.
• Minimum of 5 years in digital content strategy or similar role.
• Proven track record of successful digital content strategies.
• Solid knowledge of SEO, SEM, social media and email marketing.
• Experience with WordPress/Drupal and analytics tools.

Responsabilités

• Develop and execute digital content strategies across platforms.
• Conduct market research and audience insights.
• Create content calendars aligned with goals and brand voice.
• Oversee creation, editing, and publishing of content with SEO in mind.
• Analyze content performance and optimize accordingly.
• Collaborate with marketing, design and product teams.
• Manage CMS and DAM platforms.
• Stay updated on digital trends and best practices.
• Ensure content compliance with brand and legal guidelines.
• Build relationships with creators and stakeholders.

Connaissances

Digital content strategy

Content marketing

SEO/SEM

Data analysis

Remote collaboration

Formation

Bachelor's degree

Outils

WordPress

Drupal

Google Analytics

Description du poste

About the Role

Our client, a leading innovator in the digital arts and entertainment space, is seeking a highly creative and analytical Senior Digital Content Strategist to join their dynamic, fully remote team. This is an exciting opportunity for a passionate individual to shape the content landscape for a variety of engaging projects. You will be instrumental in developing and executing comprehensive digital content strategies that resonate with target audiences, drive engagement, and support overarching business objectives. The ideal candidate thrives in a collaborative, fast-paced environment and possesses a deep understanding of current digital trends, social media platforms, and content management systems. This role offers the chance to work with cutting-edge technology and contribute to groundbreaking creative endeavors from the comfort of your own home office. We are committed to fostering a remote-first culture, ensuring seamless communication and collaboration across all team members, regardless of their physical location.

Key Responsibilities

• Develop and implement innovative digital content strategies across multiple platforms, including social media, websites, blogs, and email campaigns.
• Conduct market research and competitive analysis to identify content opportunities and audience insights.
• Create compelling and engaging content calendars that align with marketing goals and brand voice.
• Oversee the creation, editing, and publishing of high-quality digital content, ensuring accuracy, consistency, and adherence to SEO best practices.
• Analyze content performance metrics and provide actionable recommendations for optimization.
• Collaborate with cross-functional teams, including marketing, design, and product development, to ensure cohesive content delivery.
• Manage and maintain content management systems (CMS) and digital asset management (DAM) platforms.
• Stay abreast of emerging digital trends, technologies, and best practices in content strategy and digital marketing.
• Ensure all content is compliant with legal and brand guidelines.
• Foster strong relationships with content creators, influencers, and stakeholders.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 5 years of experience in digital content strategy, content marketing, or a similar role.
• Proven track record of developing and executing successful digital content strategies that drive measurable results.
• Strong understanding of SEO, SEM, social media marketing, and email marketing principles.
• Proficiency in content management systems (e.g., WordPress, Drupal) and analytics tools (e.g., Google Analytics).
• Excellent written and verbal communication skills, with a keen eye for detail and grammar.
• Ability to think strategically, analyze data, and translate insights into actionable plans.
• Experience in the arts and entertainment industry is a significant plus.
• Demonstrated ability to manage multiple projects simultaneously in a remote setting.
• Proficiency in project management tools and collaborative software is essential.

Benefits

Our client offers a competitive salary package commensurate with experience. As a fully remote position, you will enjoy unparalleled flexibility and work-life balance. We provide comprehensive health, dental, and vision insurance, along with a generous paid time off policy. Opportunities for professional development and continuous learning are actively encouraged, including access to online courses and industry conferences. A company-provided laptop and a home office stipend are included to ensure you have the necessary resources to excel in your role. We also foster a strong sense of community through virtual team-building events and regular check-ins, ensuring you feel connected and valued. Join a forward-thinking organization where your contributions are recognized and rewarded, and be part of shaping the future of digital entertainment.