Digital Content Strategist - Remote

Placements24; Gqeberha; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Fully remote position

Home office setup allowance

Professional development opportunities

Collaborative remote environment

Job summary

Placements24 is seeking a Digital Content Strategist to lead the development of innovative content strategies for the Arts & Entertainment division, operating remotely. You will shape narratives, plan distribution, and measure success to enhance audience engagement and brand loyalty.

The role requires a Bachelor's degree in a related field and a minimum of five years in content strategy or digital marketing, with strong SEO, CMS, and analytics expertise.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• Minimum of 5 years in content strategy, digital marketing, or related role, preferably in Arts & Entertainment.
• Proven ability to develop and implement content strategies that drive engagement and results.
• Expertise in SEO, CMS, and analytics platforms.

Responsibilities

• Develop and execute comprehensive digital content strategies aligned with goals and audience needs.
• Conduct audience research and market analysis to identify opportunities and trends.
• Define content pillars, themes, and messaging for various digital platforms.
• Plan and manage content calendars for consistent, high-quality information flow.
• Oversee content creation, editing, and optimization to maximize engagement.
• Measure and report content performance with analytics and provide actionable insights.

Skills

Content strategy

Digital marketing

SEO

CMS

Analytics

Education

Bachelor's degree

Tools

CMS

Job description

About the Role

Our client is seeking a forward-thinking and analytical Digital Content Strategist to join their Arts & Entertainment division, operating entirely remotely. This pivotal role involves crafting and implementing innovative content strategies that enhance audience engagement, build brand loyalty, and drive key business objectives across all digital touchpoints. You will be responsible for defining content narratives, planning distribution, and measuring success to ensure our client's digital presence is impactful and resonant. This is an exciting opportunity for a strategic thinker to shape the digital voice of exciting artistic and cultural projects from anywhere in the world.

Key Responsibilities

• Develop and execute comprehensive digital content strategies aligned with organizational goals and audience needs.
• Conduct audience research and market analysis to identify content opportunities and trends.
• Define content pillars, themes, and messaging frameworks for various digital platforms.
• Plan and manage content calendars, ensuring a consistent and high-quality flow of information.
• Oversee content creation, editing, and optimization processes to maximize engagement and reach.
• Measure and report on content performance using analytics tools, providing actionable insights for improvement.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Minimum of 5 years of experience in content strategy, digital marketing, or a related role, preferably in the Arts & Entertainment sector .
• Proven ability to develop and implement successful content strategies that drive engagement and business results.
• Expertise in SEO, content management systems (CMS), and analytics platforms.
• Strong understanding of digital media, social media trends, and audience behavior.
• Excellent written and verbal communication skills, with a keen eye for detail.

Benefits

• Competitive annual salary.
• Fully remote position offering excellent work-life balance and flexibility.
• Allowance for home office setup and professional development.
• Opportunity to influence the digital narrative of significant cultural and artistic initiatives.
• A collaborative and intellectually stimulating remote work environment.