Senior B2B Content Marketing Strategist (Remote)

Insense; South Africa; Remote; ZAR 988,000 - 1,482,000; Part time

Job summary

Insense is a remote-first platform helping brands work with creators. We’re seeking a hands-on Senior Content Marketing Specialist who can turn complex ideas into engaging content that supports lead generation, partnerships, and sales.

You’ll write emails, long-form content like ebooks and guides, and other B2B materials. Open to LATAM, MENA, and Eastern Europe; in EMEA, hours align with 8 AM–12 PM EST. This is a fully remote contractor role paid in USD.

Qualifications

• 4+ years of experience in content marketing or related roles.
• Strong English writing, editing, and storytelling skills.
• Experience creating long-form content like ebooks, guides, reports.
• Experience with email marketing and lead generation.
• Ability to turn product information and insights into content.
• Comfortable owning projects from research to delivery.
• Organized and able to manage multiple projects and deadlines.

Responsibilities

• Write and edit ebooks, guides, reports, case studies, landing pages, and thought leadership content.
• Create newsletters and nurture sequences, event follow-ups, and other email campaigns.
• Develop content for sponsorships, partnerships, webinars, and events.
• Research industry trends, customer challenges, and competitor activity.
• Interview internal experts and turn knowledge into market-facing content.
• Collaborate with Growth and Product Marketing on campaigns and lead generation.
• Coordinate content projects with designers, freelancers, and stakeholders.
• Maintain the content calendar and ensure timely delivery.
• Review content performance and use insights to improve future work.
• Use AI tools to work efficiently while maintaining quality.

Skills

Content marketing

Copywriting

Editing

Storytelling

Email marketing

Lead generation

Project management

B2B marketing

Growth collaboration

Tools

Figma

Canva

AI content tools

Job description

Insense is a remote-first platform helping brands work with creators. We’re seeking a hands-on Senior Content Marketing Specialist who can turn complex ideas into engaging content that supports lead generation, partnerships, and sales.

You’ll write emails, long-form content like ebooks and guides, and other B2B materials. Open to LATAM, MENA, and Eastern Europe; in EMEA, hours align with 8 AM–12 PM EST. This is a fully remote contractor role paid in USD.